10 Best Cheap AI Email Marketing Software Tools for 2026
By Tazmeen

Finding a budget-friendly email marketing tool that still delivers powerful AI features is easier than ever. As businesses of all sizes look for smarter ways to automate campaigns, personalize messages, and increase conversions, affordable AI-powered email marketing platforms have stepped up to meet the demand.
In this guide, we break down the 10 best cheap AI email marketing tools for 2026, all offering strong automation, intelligent recommendations, advanced segmentation, and powerful analytics without the premium price tag. Whether you’re a startup, small business, or fast-growing brand, these cost-effective tools give you everything you need to run smarter, more impactful email campaigns without overspending.
Quick Overview: Top 10 Cheap AI Email Marketing
Software | Starting Price | Free Plan | AI Features | Best For |
|---|---|---|---|---|
Mailmodo | $39/month | Yes | AI template generator, automation builder, subject line generator, segment creator | Marketers who want interactive emails & advanced AI automation |
Mailchimp | $13/month | Yes | AI-generated subject lines, content optimizer, send-time optimization | Small businesses & beginners starting email marketing |
Brevo (Sendinblue) | $9/month | Yes | AI send-time optimization, predictive analytics | Budget-focused SMBs wanting email + SMS |
Moosend | $9/month | 30-day trial | AI product recommendations, smart segmentation | eCommerce marketers needing simple automation |
MailerLite | $10/month | Yes | AI writing assistant, smart sending | Bloggers, creators & small teams |
ActiveCampaign | $15/month | 14-day trial | Advanced AI automation, predictive content, and lead scoring | Marketing teams wanting deep automation & CRM |
Omnisend | $16/month | Yes | AI product recommendations, predictive segmentation | DTC & eCommerce brands |
GetResponse | $19/month | Yes | AI email generator, perfect timing | Businesses needing an all-in-one marketing suite |
Klaviyo | Free up to 250 contacts | Yes | AI flows, predictive analytics | Shopify & high-growth eCommerce stores |
Kit (ConvertKit) | $9/month | Yes | AI recommendations, creator network | Content creators, educators & solo marketers |
1. Mailmodo
Overview
Mailmodo is an AI-powered email marketing software that helps you create, automate, and optimize campaigns effortlessly. From planning strategy to writing copy and building journeys, Mailmodo’s AI Agents handle it all, with no technical expertise needed. It’s the fastest way to send smart, interactive, and high-performing emails.
Mailmodo users are allowed to embed forms, surveys, quizzes, and games in emails, thus the interaction rates skyrocket. Thanks to the platform's AI features, which are capable of doing anything from coming up with the content to building automation, it has become the best email marketing solution provider, especially for those businesses that are seeking the interactive functionality but are still price-conscious.
Key AI Features
AI Template Generator: Quickly produce visually appealing email layouts for your brand just by telling the AI what your campaign is about.
AI Automation Builder: Within a few seconds, the software can draft full full-fledged customer journey (welcome series, cart recovery, nurture sequences) using only minimal input from the user.
AI Segment Creator: Generates ready-to-use audience segments from simple descriptions provided in natural language.
AI Campaign Analyzer: Easily recognize detailed performance reports, along with suggestions for action inputs, improving the campaign further.
Interactive AMP Emails: Make your email content engaging with the help of features like polls, forms, quizzes, games, and surveys that are compatible with all major email clients.
Managed Deliverability: Inbox placement optimization powered by AI.
Pricing
Free Plan: It has forever free plan with limited features.
Lite Plan: $39 per month for 500 contacts (4,000 email credits, 1 team member, 5 active journeys).
Pro Plan: $79 per month for 500 contacts (25,000 email credits, 3 team members, 10 active journeys).
Max Plan: $159 per month for 500 contacts (37,500 email credits, 5 team members, Unlimited active journeys).
Pros
AI Agents automate strategy, copywriting, and campaign creation, eliminating hours of manual work.
Interactive AMP email technology drives significantly higher engagement rates than traditional emails.
AI-powered segmentation and journey building make advanced marketing accessible to everyone.
Cons
Slight learning curve when setting up AI agents for the first time.
Advanced automation requires higher-tier plans.
2. Mailchimp
Overview
Mailchimp is still one of the most well-known cheap email marketing methods, with a user-friendly platform that has been used by millions of users globally. By being the first to introduce small businesses to easy-to-use email marketing software, Mailchimp has advanced to include AI features that allow for the automation and optimization of campaigns.
The platform is loaded with a comprehensive template library, an easy-to-use drag-and-drop editor, and a powerful set of integrations with more than 300 applications. Although Mailchimp's pricing has been going up gradually, it can still be considered a cheap AI email marketing tool with a free plan that is quite generous, especially for businesses starting their email marketing journey.
Key AI Features
Content Optimizer: AI-driven assistance for upgrading email writing and layout.
Smart Recommendations: Tailored product offers depending on customer habits.
Send Time Optimization: AI picks the most appropriate time for each customer to receive an email.
Subject Line Helper: Tests and rates subject lines in terms of their appeal.
Predicted Demographics: With the help of AI, it fills the gaps in subscriber information.
Customer Journey Builder: The use of AI in the automatic operation of the customer journey flow.
Pricing
Free Plan: Up to 500 contacts, 1,000 emails/month (with Mailchimp branding).
Essentials: $13/month for 500 contacts (branding is removed, A/B testing is added).
Standard: $20/month for 500 contacts (advanced automation, dynamic content).
Premium: $350/month for 10,000 contacts (advanced segmentation, multivariate testing).
Pros
A very learner-friendly UI comes along with a lot of educational resources.
A huge integration ecosystem is getting linked with almost every business tool.
Strong brand recognition with proven reliability for email marketing campaigns.
Cons
The price increases considerably when the number of your contacts goes beyond the basic tiers.
On the free and lower-tier plans, the automation features are limited
It also unsubscribes and bounces, so that you will be charged for those as well (which can increase your costs)
3. Brevo (formerly Sendinblue)
Overview
Brevo (formerly Sendinblue) is very well-known as a budget-friendly AI email marketing tool. Its unique pricing model mainly charges by email volume and hardly by the contact list size. So, the price is exceptionally low for businesses that have large audiences and less frequent sending patterns.
The initially transactional email-focused company, Brevo, has now turned into a full-service, cheap email marketing software platform. Apart from email marketing, the platform currently offers SMS campaigns, WhatsApp integration, live chat, and CRM functionalities all bundled in one affordable plan, which, in turn, gives businesses that require an all-in-one marketing solution incredible value for money without the need for premium pricing.
Key AI Features
Send Time Optimization: AI studies the recipient's courtesy to send when the engagement is at its peak.
Predictive Sending: The use of machine learning that forecasts good days and hours for every contact.
Machine Learning Algorithms: Campaigns become automatically better through these algorithms over time.
Behavioral Targeting: AI uses automation based on the visits to a website and the engagement.
Smart Segmentation: Weathering behavior patterns leads to intelligent audience grouping.
Transactional Email Intelligence: The most efficient delivery rates for the acknowledgment of the.
Pricing
Free Plan: Up to 300 emails/day, unlimited contacts.
Starter: $9/month for 5,000 emails (no daily sending limit).
Business: $18/month for 20,000 emails (marketing automation, A/B testing, landing pages).
Enterprise: Custom pricing (advanced features, dedicated IP, priority support).
Pros
Very cost-effective large contact lists due to the unique pay-per-email model
The generous free plan has automation features that most of the competitors lack.
Complete marketing suite with CRM, SMS, WhatsApp, and live chat included
Cons
The interface might seem less refined compared to that of the competitors
There is a daily sending limit of 300 emails on the free plan, which can be quite restrictive
The lower-tier plans are limited to one user account only
4. Moosend
Overview
Moosend provides great value as an affordable AI email marketing software, especially for eCommerce businesses that need advanced automation without its premium pricing. From a mere $9/month, this platform punches way above its weight class with sophisticated features found in far more expensive email marketing software.
With its modern drag-and-drop editor, comprehensive automation recipes, and AI-powered recommendations, this platform is perfect for online stores. Owned by Sitecore, the recent acquisition has accelerated feature development and positioned Moosend as a serious competitor to the more established players in the cheap email marketing space, while still maintaining its budget-friendly pricing structure.
Key AI Features
AI Product Recommendations: Suggests relevant products automatically based on browsing and purchase history.
Smart Segmentation: Intelligent audience grouping using behavioral data and engagement patterns.
Predictive Analytics: Machine learning predicts customer lifetime value and churn risk
Automated Workflows: 18+ pre-built "Marketing Automation Recipes" with AI optimization.
Smart Subject Line Recommendations: AI analyzes past performance to suggest effective subject lines.
Countdown Timers: Dynamic urgency elements that adapt to user behavior.
Pricing
Free Plan: Recently removed - 30-day free trial available.
Pro Plan: $9 / month for 500 subscribers (unlimited emails, all features included).
Moosend+: Custom add-ons based on particular needs.
Enterprise: Custom pricing for a dedicated account manager, priority support, and advanced features.
Pros
Extremely affordable; all features in one plan, no feature gating.
Advanced marketing automation, comparable to tools costing 5-10x more.
Excellent customer support through live chat; responses are very timely.
Cons
Removed free plan (though 30-day trial remains generous).
Smaller template library compared to some competitors.
Shopify integration is available only through Zapier (no native connection).
5. MailerLite
Overview
Through the years, MailerLite has built its reputation as one of the most intuitive and cheap AI email marketing platforms, perfect for those just beginning and for small businesses that are taking their very first steps into email marketing software. The clean interface with intuitively simple features eliminates overwhelming complexity but still delivers powerful functionality.
Notwithstanding its simplicity, MailerLite doesn't lack anything in terms of capability: on the platform, there are automation workflows, landing page builders, website creation tools, and even AI-powered features, all available through an affordable pricing structure that positions it as one of the best affordable email marketing options for bootstrapped businesses and solopreneurs.
Key AI Features
AI Writing Assistant: Generates Email Content, Subject Lines, and Body Copy.
Smart Sending: AI optimizes send times based on individual subscriber engagement patterns.
Intelligent Recommendations: Suggests optimal content and design improvements.
Auto Resend Campaigns: Automatic resends to non-openers with AI-optimized subject lines.
Smart Segmentation: Creates dynamic segments based on subscriber behavior.
Predictive Analytics: Forecasts campaign performance before sending.
Pricing
Free Plan: Up to 500 subscribers, 12,000 emails/month (includes automation, landing pages, website builder).
Growing Business: $10/month for 1,000 subscribers (unlimited emails, removes MailerLite logo).
Advanced: $20/month for 1,000 subscribers; unlimited users, multiple triggers, Facebook integration.
Enterprise: Custom pricing for 100,000+ subscribers.
Pros
Very user-friendly interface, perfect for new email marketers.
Generous free plan includesautomationa a rare feature in inexpensive email marketing solutions.
GDPR-compliant; server location is in the EU (important for European enterprises).
Cons
No template library (you'll need to either build one up yourself or upgrade).
Limited advanced automation triggers compared to premium platforms.
The subscriber database does not have dropdown fields; it only has text, number, and date fields.
6. ActiveCampaign
Overview
In the category of affordable email marketing software with AI, ActiveCampaign is the most innovative of marketing automation solutions. The tool is a little bit more expensive than other cheap AI email marketing options, but it offers the automation operations of a large company at the prices of a small one; thus, it is a very good buy if you are a deep user of customer journey mapping.
Thanks to the visual tool for workflow management, the variety of the groups on which to apply the message, as well as the CRM integration, the platform is one of the best email marketing software solutions and the right choice for companies willing to grow their marketing exponentially. The AI options in ActiveCampaign are always on the lookout for the best way to run your campaigns; thus, cheap email marketing will yield you high returns.
Key AI Features
Predictive Sending: AI evaluates the sending time that will have the best impact for each contact.
Win Probability: Machine learning calculates the chances of the deal being finalized.
Lead Scoring: automatically assigns lead scores based on engagement and behavior.
Content Recommendations: AI generates the most suitable content for each subscriber.
Split Automation: an intelligent A/B testing that automatically sends the winning versions.
Site Tracking: AI understands website behavior to send the most appropriate emails.
AI Brand Kits: automatically create branded email templates that match your website.
Pricing
Starter: $15/month for 1,000 contacts (limited features, no AI).
Plus: $49/month for 1,000 contacts (automation, AI features, CRM).
Professional: $149/month for 1,000 contacts (predictive content, attribution).
Enterprise: Pricing tailored to user needs (customized reporting, unlimited email testing).
Pros
Cheapest AI email marketing category and he most complex automation builder.
Integrated CRM makes separate customer management tools unnecessary.
Advanced AI features are most often only available in enterprise email marketing software.
Cons
Harder to learn, so one has to spend time to figure out the platform.
The higher starting price is a point of consideration for those wanting to access the full AI automation features.
If contact lists grow significantly, then it can get quite pricey.
7. Omnisend
Overview
With its multi-channel features, Omnisend is an excellent, cheap AI email marketing tool for online retailers specializing in eCommerce email marketing software. The software combines email, SMS, web push notifications, and other channels in an easy-to-use interface, all at the user's fingertips.
Ominsend is developed for eCommerce platforms that include Shopify, WooCommerce, and BigCommerce, and is well aware of the particular requirements of online shops. The AI-powered product recommendations, abandoned cart recovery, and customer lifecycle automation are just a few reasons that make Omnisend one of the best cheap email marketing platforms serving businesses selling products online.
Key AI Features
AI Product Recommendations: Up to 8 personalized product suggestions per email based on browsing and purchase history.
Predictive Segmentation: using machine learning to spot high-value customers and those likely to churn.
Send Time Optimization: AI selects the best time for each channel to deliver the message.
Smart Frequency Management: Aims at subscribers' fatigue by improving the intervals between messages.
Conversion Rate Optimization: AI continuously tests and optimizes campaign elements.
Cross-Channel Intelligence: Coordinates messaging across email, SMS, and push notifications.
Pricing
Free Plan: Up to 250 contacts, 500 emails/month (limited features).
Standard: In return for $16 per month, 500 contacts and 6,000 emails are available (basic automation functions).
Pro: The fee of $59 monthly provides 500 contacts, 12,000 emails, and advanced reporting, unlimited web push, and priority support features.
Pros
Perfectly aligned with e-commerce due to the shopping-specific features and templates.
Multi-channel campaigns without the need for different cheap email marketing tools.
The drag-and-drop editor requires no coding knowledge to create professional designs.
Cons
The price goes up very fast when the contact list is large.
Pro tier features only.
Per-message charges apply to SMS sends.
8. GetResponse
Overview
GetResponse presents itself as a single, cheap email marketing platform solution that not only manages the basic task of sending out newsletters, but also performs many other functions as well. In fact, the software simply merges email marketing with the abilities to create landing pages, host a webinar, make a course, and build conversion funnels, thus providing a very good value in the budget-friendly email marketing software niche.
Every AI feature of the software platform improves some aspect of a task, from writing to the time of the mailing, and then the network's Perfect Timing technology locates the recipients who are most interested in reading the message and lets the mail be sent to them at that time. Thus, you can consider GetResponse as one of the best affordable AI email solutions if you are a business looking for an all-in-one tool without having to invest in numerous products.
Key AI Features
AI Email Generator: Produces the whole of an email marketing campaign, only from a mere prompt text.
Perfect Timing: Machine learning sends emails when each subscriber usually interacts.
Smart Recommendations: AI provides the most relevant content and design suggestions.
Automated A/B Testing: Always tests elements and, thereby, scales issuing winners without user intervention.
Behavioral Segmentation: The smartest grouping that is based on both web and email activities.
Conversion Funnel Optimization: AI discovers and mends the weakest points of customer walks.
Pricing
Free Plan: 1,000 contacts, feature-limited (recently introduced).
Email Marketing: $19/month for 1,000 contacts (includes automation, unlimited emails).
Marketing Automation: $59/month for 1,000 contacts (full-featured automation, webinars).
E-commerce Marketing: $119/month for 1,000 contacts (includes abandoned cart, product recommendations, and eCommerce analytics).
Pros
A very wide range of features ensures no need to buy separate tool sets.
The ability to host unique webinars, which cannot be done by other cheap email marketing providers.
Great deliverability scores that ensure your emails will get to the inboxes of subscribers.
Cons
The program's interface seems aged and less attractive than that of contemporary email marketing software rivals.
You may take advantage of the webinar feature if you have only meter-expensive plans, i.e., only on higher-tier plans.
The quality of customer service depends on the plan you have.
9. Klaviyo
Overview
Klaviyo is the go-to email marketing software for Shopify store owners looking for a potent solution that is still reasonably priced. Although it is essentially free for up to 250 contacts, the close integration of Klaviyo with the e-commerce platforms and its advanced AI features make it a device with a power far beyond what is expected in the cheap AI email marketing category.
Where the platform really excels is in its ability to use customer data for extremely personalized campaigns. Compared to simple, cheap email marketing tools, Klaviyo gathers data for hundreds of points per customer and then uses AI to predict customer behavior and send targeted messages that increase online stores' revenues almost automatically.
Key AI Features
Predictive Analytics: Predicts customer lifetime value, next purchase date, and churn probability.
Smart Segmentation: AI automatically generates dynamic segments from the anticipated behaviors.
Product Feed Optimization: The smartest way to select the products for each subscriber that will attract the most.
Flow Optimization: Through different tests, AI automatically gets the best results in automated email sequences.
Benchmarking: Using machine learning, it compares your performance with that of others in your industry.
SMS Integration with AI: Allows for both email and SMS to be used with intelligent channel selection.
Pricing
Free Plan: Limit of 250 contacts, 500 emails/month (all features included).
Email Only: 20 dollars per month for 500 contacts (contact numbers determine the scale).
Email + SMS: 35 dollars per month for 500 contacts, 1,250 SMS/MMS.
Enterprise: Pricing is available for large volumes.
Pros
Free plan comprises all features (there is no artificial limitation typical of cheap email marketing).
The excellent Shopify integration is based on comprehensive data synchronization.
Advanced AI features to the level of a costly enterprise email marketing Solution.
Cons
The pricing component changes rather significantly as contact lists grow (in a short time, it becomes quite costly for a user).
There is a learning curve associated with this platform, which is steep compared to other, less complex, cheaper email marketing platforms.
10. Kit (ConvertKit)
Overview
Kit (previously ConvertKit) is a platform that caters to content creators, bloggers, podcasters, and online course makers, and basically is a specialized, cheap AI email marketing solution for the creator economy. The platform's minimalist design philosophy leaves out feature-heavy stuff and focuses on simplicity and deliverability, which might be the best choice for creators who are looking for productive email marketing software that won't be too complex for them.
Using AI, the platform's Creator Network connects the creators for their mutual growth through recommendations and cross-promotions. Kit's automation features assist creators in gaining money from their audience through the sale of digital products, memberships, and newsletter subscriptions, all of which can be managed in one affordable email marketing platform.
Key AI Features
Creator Network AI: It is an automatic system that suggests collaboration partners and cross-promotion by analyzing content.
Smart Broadcast Optimization: AI recognizes the best sending times for creator audiences.
Automated Tagging: A machine learning system that categorizes subscribers based on engagement and interests.
Subscriber Predictive Scoring: Pinpointing the most engaged and valuable subscribers.
Content Recommendations: AI suggests topics and formats based on audience behavior.
Intelligent Sequences: Automatically optimizes welcome series and nurture campaigns.
Pricing
Free Plan: Up to 1,000 subscribers (broadcasts, landing pages, forms).
Creator: $9/month for 300 subscribers (automation, integrations, remove Kit branding).
Creator Pro: $25/month for 300 subscribers (advanced reporting, subscriber scoring, priority support).
Pros
Adequate free plan is provided, which offers up to 1000 subscribers (the highest in the cheap email marketing category).
Features specific to creators are there with the inclusion of monetization features.
Great deliverability rates (always above 99%).
Cons
Lower-tier basic reporting
The minimalist interface might be too simple for those users who are looking for advanced functionalities.
How to Choose the Best Cheap AI Email Marketing Software
When evaluating cheap email marketing platforms, consider these factors:
1. Budget Alignment: Determine your monthly email marketing spend. The best email marketing software fits your budget while offering room to scale. Consider both current needs and 12-month projections.
2. AI Feature Requirements: Not all cheap AI email marketing tools offer the same AI capabilities. Prioritize features like automated workflows, predictive analytics, smart segmentation, and content generation based on your specific needs.
3. Integration Ecosystem: Ensure your cheap email marketing software integrates with existing tools (CRM, eCommerce platform, analytics). Seamless data flow maximizes your email marketing software effectiveness.
4. Scalability: Choose email marketing software that grows with your business without forcing expensive platform migrations. Review pricing tiers and feature access at higher volumes.
5. Ease of Use: The best cheap AI email marketing platform balances powerful features with intuitive interfaces. Complex email marketing software delivers poor ROI if your team struggles to use it effectively.
Conclusion
The landscape of cheap AI email marketing software has never been more accessible or powerful. From Mailmodo's revolutionary interactive emails to Brevo's unbeatable value proposition, today's best email marketing software options democratize advanced AI capabilities previously available only to enterprise budgets.
The cheap AI email marketing software market proves you don't need unlimited budgets to leverage artificial intelligence for superior campaign performance. These affordable email marketing platforms deliver professional results, helping businesses of all sizes build meaningful customer relationships through intelligent, automated, and personalized email campaigns.