10 Best Omnisend Alternatives for Email Marketing in 2026

Email marketing remains one of the most powerful marketing channels in 2026, with global email users expected to grow significantly in the coming years. According to the latest email marketing statistics, almost three-quarters of marketers say email is their go-to channel for ROI, with many reporting up to a 2× improvement year over year.

Finding the right email marketing platform can make or break your customer engagement strategy. While Omnisend has carved out a strong position in the e-commerce email marketing space, it's not the perfect fit for every business.

Whether you're looking for better deliverability, more affordable pricing, or advanced automation features, this guide explores the best Omnisend alternatives that can help you scale your email marketing efforts in 2026.

Why Consider Omnisend Alternatives?

• Pricing concerns: Omnisend's contact-based pricing can escalate quickly. The Standard plan starts at $16/month for 500 contacts, but jumps to $59/month for 2,500 contacts on the Pro plan.

• Deliverability issues: With an average email deliverability rate around 75%, Omnisend lags behind competitors that consistently achieve 95-99% inbox placement rates.

• Limited features on lower tiers: Essential features like advanced segmentation and detailed reporting are often locked behind higher-priced plans.

• E-commerce-only focus: If you're not running an online store, many of Omnisend's specialized features may go unused while you still pay for them.

• Complex interface: New users often report a steep learning curve, especially when setting up automation workflows.

These pain points have led many businesses to seek email marketing tools that offer better value, higher deliverability, and more flexibility.

Comparison Table: Omnisend vs Top Alternatives

Top 10 Best Omnisend Alternatives for 2026

1. Mailmodo

Mailmodo is an AI-powered email marketing software that helps you create, automate, and optimize campaigns effortlessly. From planning strategy to writing copy and building journeys, Mailmodo’s AI Agents handle it all, with no technical expertise needed. It’s the fastest way to send smart, interactive, and high-performing emails. 

Key Features

• Start your AI email marketing. Get campaign strategies, subject lines, and contextual copy suggestions by simply chatting with Mailmodo’s AI Agents. Plan your emails, journeys, and goals with zero manual effort.

• Design polished, on-brand emails in seconds. Generate complete layouts or remix existing ones, and instantly change fonts, colors, or content using simple AI commands.

• Customize emails exactly the way you want using the drag-and-drop, WYSIWYG editor. Preview designs live to ensure perfect consistency before sending.

• Create dynamic, app-like experiences inside emails such as forms, polls, surveys, and product showcases to drive higher engagement and conversions.

• Target the right people effortlessly. Describe your audience, and Mailmodo’s AI automatically builds precise segments based on your data, ready for personalization.

Pricing

Mailmodo offers tiered pricing starting at $39/month for their Lite plan. They also provide a forever-free plan with limited features

Pros

• AI Agents automate strategy, copywriting, and campaign creation, eliminating hours of manual work.

• Interactive AMP email technology drives significantly higher engagement rates than traditional emails.

• AI-powered segmentation and journey building make advanced marketing accessible to everyone.

Cons

• Slight learning curve when setting up AI agents for the first time.

• Advanced automation requires higher-tier plans.

Reasons to Pick Mailmodo Over Omnisend

• Faster Email Production With AI, Mailmodo’s AI tools reduce manual effort and help marketers create campaigns in minutes instead of hours.

• Higher Email Engagement, Mailmodo supports AMP and interactive emails, allowing users to take actions directly inside the email, leading to significantly higher engagement and conversion rates.

• AI-driven audience segmentation and contact insights make it easier to target the right users with highly personalized messages, improving relevance and performance.

• Mailmodo’s automation builder and AI-suggested workflows let you set up complex customer journeys without needing technical expertise.

2. Klaviyo

Klaviyo is an upscale e-commerce email marketing platform focused on implementing data-driven marketing strategies. It is especially powerful for those brands desiring in-depth customer insights and predictive analytics.

Key Features

• Predictive analytics that pinpoint customer lifetime value and purchase behavior

• Advanced segmentation with 350+ pre-built integrations

• Cross-channel reporting that monitors the performance of email, SMS, and web

• Real-time revenue attribution to spot the most effective sales campaigns

• Highly refined A/B testing options for several variables

Pricing

There is a free plan for up to 250 contacts and 500 emails per month. Paid plans start at $30/month for 1,000 contacts.

Pros

• Industry-leading analytics and reporting capabilities

• Extensive integration ecosystem with major platforms

• Powerful predictive features for customer lifetime value

• Excellent for data-driven marketing strategies

• Strong ecommerce-specific features

Cons

• Higher price point than most alternatives

• Requires technical expertise to utilize the full potential

• Steeper learning curve for beginners

• It can become expensive as the contact list grows

• Overkill for small businesses or simple campaigns

Reasons to Pick Klaviyo Over Omnisend

• Superior predictive analytics for customer behavior

• 350+ pre-built integrations for comprehensive data connection

• Real-time revenue attribution for precise ROI tracking

• Advanced A/B testing capabilities

• Cross-channel performance monitoring

3. ActiveCampaign

ActiveCampaign is more than just a basic email marketing tool, as it combines advanced automation with a feature-rich CRM system. It is most suitable for those businesses that want to handle sales pipelines and marketing activities in a single platform.

Key Features

• Advanced automation builder with features like conditional logic and branching

• CRM Integration with features such as lead scoring and sales automation

• Marketing through various channels such as email, SMS, and site messaging

• Predictive sending that uses machine learning to figure out the best time to send

• Dynamic content personalization based on subscriber behavior

• Sales opportunities win probability scoring

Pricing

The pricing starts at $15 per month for 500 contacts (14-day free trial)

Pros

• Combines marketing automation with full CRM functionality

• Highly sophisticated automation with conditional logic

• Excellent for businesses with sales teams

• Affordable entry-level pricing

• Multi-channel marketing capabilities

Cons

• It can be overwhelming for users new to automation

• Interface complexity requires a learning investment

• Some advanced features are locked behind higher tiers

• Customer support quality varies by plan level

Reasons to Pick ActiveCampaign Over Omnisend

• More complex and detailed campaign automation capabilities

• Integrated CRM eliminates the need for separate sales tools

• Multiple behavior triggers for sophisticated workflows

• Machine learning-powered predictive sending

• Advanced lead scoring and sales pipeline management

4. MailerLite

MailerLite offers great features for a low price with an easy-to-use interface and a bit surprisingly robust features. It is probably one of the best free Omnisend alternatives for those businesses that are new to email marketing.

Key Features

• User-friendly email tool with drag-and-drop functions and more than 100 responsive templates

• Website and blog builder with unlimited hosting available on paid plans

• Digital product sales feature with Stripe integration

• Advanced automation with over 50 triggers, among which are purchases and anniversaries

• Landing page builder with templates that convert well

• Newsletter embedding for website integration

Pricing

1000 subscribers and 12000 emails per month are covered by a free plan. Paid plans start at $10 per month.

Pros

• Extremely affordable with an excellent free plan

• User-friendly interface ideal for beginners

• Surprisingly robust feature set for the price

• Website builder included in paid plans

• Great for creators, bloggers, and small stores

Cons

• Fewer ecommerce-specific features than specialized platforms

• Limited advanced automation compared to premium tools

• Smaller template library than competitors

• Basic reporting and analytics capabilities

Reasons to Pick MailerLite Over Omnisend

• Significantly lower pricing while maintaining essential features

• Generous free plan with 1,000 subscribers

• Built-in website and blog builder included

• Digital product sales capability with Stripe

• Simple, intuitive interface perfect for beginners

5. Brevo (formerly Sendinblue)

Brevo differentiates itself with its flexible multi-channel strategy and a very high deliverability rate of 99%. It is one of the least expensive options for those businesses that want to connect with their customers through email, SMS, and WhatsApp.

Key Features

• All communications - email, SMS, WhatsApp, and chat are handled through one platform

• Drag-and-drop email editor with device previews

• Marketing automation with visual workflow builder

• Contact management with the help of the built-in CRM

• Local delivery of transactional emails with higher deliverability

• 900+ integrations (7 times more than Omnisend)

Pricing

The free plan allows 300 emails per day. Paid plans start at $9 per month.

Pros

• Excellent value for money with a robust free plan

• True multichannel platform (email, SMS, WhatsApp, chat)

• Outstanding 99% deliverability rate

• Massive integration ecosystem (900+ apps)

• Includes CRM functionality at no extra cost

Cons

• The free plan has daily sending limits rather than contact limits

• Interface can feel less modern than newer competitors

• Some advanced features require higher-tier plans

• Email templates are less visually appealing than alternatives

Reasons to Pick Brevo Over Omnisend

• Better integration opportunities with 900+ integrations

• Genuine multichannel capabilities at lower cost

• Industry-best 99% deliverability rate

• Approximately one-third of the cost of Omnisend

• Built-in CRM for contact management

6. Mailchimp

Mailchimp is a household name in email marketing. However, it offers more than just email campaigns, with a full range of tools, including social media management and landing pages.

Key Features

• An integrated marketing platform that covers email, social, and ads

• Content creation and optimization are powered by AI

• Customer journey builder for automated workflows

• Industry-specific pre-built templates

• Detailed marketing metrics and A/B testing capabilities

• E-commerce integrations with Shopify, WooCommerce, etc.

Pricing

There is a free plan for up to 500 contacts. Paid plans start from $13 per month.

Pros

• Well-established platform with proven reliability

• Comprehensive all-in-one marketing suite

• AI-powered content creation tools

• Strong ecommerce integrations

• Extensive template library

Cons

• It can become expensive as the contact list grows

• The automation process is not as intuitive as the competitors '

• Some users report customer support issues

• Feature bloat can overwhelm new users

• Pricing structure can be confusing

Reasons to Pick Mailchimp Over Omnisend

• All-in-one marketing platform beyond just email

• AI-powered content creation and optimization

• Social media management included

• Industry-specific templates for quick setup

• Brand recognition and established reliability

7. GetResponse

GetResponse distinguishes itself by providing tools that focus on conversions, like landing pages, webinars, and sales funnels, in addition to the standard email marketing.

Key Features

• An AI-powered email generator makes content creation quicker

• Webinar hosting capabilities for up to 1,000 attendees

• Lead gen through pre-built conversion funnels

• Page builder with A/B testing

• Highly advanced marketing automation with tagging and scoring

• An auto funnel feature that generates a complete funnel of sales automatically

Pricing

There is a free plan that provides 500 contacts and 2,500 emails per month. Paid plans start from $19 per month.

Pros

• Unique webinar hosting capability included

• Comprehensive conversion funnel tools

• AI-powered content generation

• All-in-one platform reduces tool stack

• Good value for businesses needing multiple tools

Cons

• Webinar features are only available on higher-tier plans

• The interface can feel cluttered with many features

• Learning curve for utilizing all capabilities

• Higher starting price than some alternatives

Reasons to Pick GetResponse Over Omnisend

• Built-in webinar hosting eliminates the need for a separate tool

• Complete sales funnel creation in one platform

• AI-powered email and funnel generation

• Advanced conversion-focused tools

• Auto funnel feature for automated sales processes

8. Moosend

Moosend is a low-cost but feature-packed platform that, in terms of its automation and analytics capabilities, goes beyond its class.

Key Features

• Advanced automation with AI-powered product recommendations

• Real-time analytics and reporting

• Landing page and subscription form builder

• Tools to help the organization comply with the GDPR

• List segmentation and behavioral triggers

• Useable email heatmaps help to track engagement

Pricing

The free plan is for up to 1,000 subscribers. The Pro plan starts at $9 per month.

Pros

• Exceptional value with advanced features at low cost

• AI-powered product recommendations

• Useful email heatmaps for optimization

• Generous free plan with 1,000 subscribers

• Strong automation capabilities for the price

Cons

• Less brand recognition than established competitors

• Smaller community and fewer learning resources

• Limited template selection

• Fewer third-party integrations than larger platforms

Reasons to Pick Moosend Over Omnisend:

• Premium features at entry-level prices

• AI-powered product recommendations included

• Email heatmaps for engagement tracking

• GDPR compliance tools built in

• Excellent value without compromising quality

9. Constant Contact

Constant Contact has been a leading name in email marketing since 1995. It provides a suite of easy-to-use tools and great customer support, which focuses on email marketing for small businesses.

Key Features

• AI-powered email editor for quick campaign creation

• Event marketing tools with registration and ticketing

• Social media integration and posting

• Product recommendation E-commerce tools

• Contact segmentation and list management

• On all plans, there is live chat and phone support

Pricing

It starts at $12/month for 500 contacts. There is a 60-day free trial.

Pros

• Outstanding customer support, including phone assistance

• Excellent event marketing and ticketing tools

• Very beginner-friendly interface

• Long-established, trusted brand

• Generous 60-day free trial period

Cons

• Higher pricing compared to similar alternatives

• Less sophisticated automation than competitors

• Limited advanced features for power users

• Fewer integrations than modern platforms

Reasons to Pick Constant Contact Over Omnisend:

• Exceptional customer support with phone assistance on all plans

• Strong event marketing features for registrations and ticketing

• 60-day free trial (longest in the industry)

• Established reputation since 1995

• Easy-to-use interface for beginners

10. Drip

Drip is a tool that is geared towards online stores that require highly advanced automation and want to track revenue in detail. Data-driven marketers looking for a premium alternative to Omnisend will find it suitable.

Key Features

• Visual workflow builder for complex automation

• Deeper integration with e-commerce platforms

• Revenue attribution for tracking campaign ROI

• Behavioral segmentation based on purchase history

• Multi-channel campaigns, including email and SMS

• Personalization using customer data

Pricing

It starts at $39/month for 2,500 contacts. There is a 14-day free trial.

Pros

• Industry-leading ecommerce automation capabilities

• Excellent revenue attribution and tracking

• Powerful behavioral segmentation

• Deep ecommerce platform integrations

• Built specifically for online stores

Cons

• Higher price point than most alternatives

• Overkill for small businesses or beginners

• No free plan available

• Requires investment in learning the platform

• Best suited for established e-commerce businesses

Reasons to Pick Drip Over Omnisend

• More sophisticated automation options for complex workflows

• Better revenue tracking and attribution

• Deeper ecommerce platform integrations

• Advanced behavioral segmentation

• Premium features for serious marketers

Conclusion

While Omnisend remains a solid choice for e-commerce email marketing, the alternatives listed above offer compelling reasons to consider a switch. The best email marketing tool is the one that aligns with your business goals, budget, and technical capabilities. Take advantage of free trials to test multiple platforms and see which interface feels most intuitive for your team.

Ready to upgrade your email marketing? Choose the alternative that resonates most with your needs and start building better campaigns today.