7 Best Zoho Campaigns Alternatives You Should Consider in 2026
By Tazmeen

Email marketing remains one of the most powerful marketing channels in 2026, with global email users expected to grow significantly in the coming years. According to the latest email marketing statistics, almost three-quarters of marketers say email is their go-to channel for ROI, with many reporting up to a 2× improvement year over year. Even though Zoho Campaigns is equipped with basic email marketing features in the Zoho ecosystem, a lot of businesses end up seeking alternative solutions that can help them achieve better results.
Zoho Campaigns alternatives search is a common scenario of users experiencing problems with the platform. Some of the issues raised by these users are email deliverability that varies from one time to another, a user interface that looks old, automation capabilities that are very limited, and difficulties in dealing with customer support.
Why Businesses Are Looking to Replace Zoho Campaigns
Before looking at the options, let's figure out the reasons why companies demand tools like Zoho Campaigns but with greater capabilities:
Problems with deliverability: Email deliverability is the most important element to any marketing campaign. In general, Zoho Campaigns users complain that their emails end up in spam folders or take longer to reach recipients, which consequently leads to a decrease in campaign performance and ROI.
Old-fashioned user interface: By the year 2026, user experience will still play a vital role. Compared to modern email marketing platforms, the interface of Zoho Campaigns looks very old-fashioned, which results in spending more time than needed for creating and managing campaigns.
Automation Features are Limited: In case a business requires a complex drip campaign, triggers based on customer behavior, and advanced customer journey mapping, for which a platform like Zoho is limited, then such a company will look for another market automation solution. However, automations in Zoho are simple.
Integration Difficulty: Even though it is a part of the Zoho ecosystem, the users complain about synchronization problems not only among the Zoho products but also between the other applications they use, which results in workflow bottlenecks.
Pricing Issues: In short, Zoho may look affordable at first, but as your business grows and you have more requirements, the price can rise quite rapidly. This is especially true if you also take into account the necessary add-ons and CRM integration fees.
Comparison Table: Zoho Campaigns Alternatives
Platform | Starting Price | Free Plan | Best For | Automation | Key Advantage |
|---|---|---|---|---|---|
Mailmodo | $39/month | Yes (4K emails) | Complete AI email marketing | Advanced | End-to-End AI email assistant |
Brevo | $25/month | Yes (300/day) | Multi-channel | Good | SMS + Email + WhatsApp |
ActiveCampaign | $39/month | 14-day trial | Automation | Excellent | Predictive sending & AI |
MailerLite | $10/month | Yes (1K subscribers) | Budget-friendly | Good | Landing pages included |
Mailchimp | $20/month | Yes (500 contacts) | Beginners | Good | User-friendly interface |
GetResponse | $19/month | Yes (500 contacts) | Course creators | Good | Webinar hosting included |
Constant Contact | $12/month | 60-day trial | Local businesses | Basic | Event management tools |
Zoho Campaigns | $3/month | Yes (2K emails) | Zoho users | Limited | Zoho ecosystem integration |
Top 7 Zoho Campaigns Competitors for 2026
Let's explore the best Zoho Campaigns alternatives that can transform your email marketing strategy.
1. Mailmodo
Mailmodo is an AI-powered email marketing software that helps you create, automate, and optimize campaigns effortlessly. From planning strategy to writing copy and building journeys, Mailmodo’s AI Agents handle it all, with no technical expertise needed. It’s the fastest way to send smart, interactive, and high-performing emails.
Key Features
AI-Powered Email Builder: Design polished, on-brand emails in seconds. Generate complete email layouts or remix existing ones, change fonts, colors, or content instantly using AI commands.
Drag-and-Drop Editor: Use the drag-and-drop and WYSIWYG editor to customize emails exactly how you want. Preview them live to ensure design consistency and quality before sending.
Interactive AMP Emails: Create dynamic, app-like experiences directly inside emails from forms and polls to surveys and product showcases, driving higher engagement and conversions.
AI Audience Segmentation Made Simple: Target the right people effortlessly. Just describe your audience, and Mailmodo’s AI will create accurate segments based on your data, ready for personalization.
Smart Email Automation: Set up entire customer journeys without the overwhelm. Get AI-suggested workflows, pre-filled templates, and triggers you can edit anytime.
Pricing
Free Plan: They provide a forever-free plan with limited features
Lite: $39/month for 20,000 emails
Pro: $79/month for 25,000 emails
Max: $159/month with advanced features
Why Choose Mailmodo Over Zoho Campaigns
Mailmodo’s AI Agents handle the heavy lifting end-to-end. Unlike Zoho Campaigns, it enables interactive AMP emails where users can take actions directly inside the inbox, powered by AI-driven personalization. If your goal is faster execution, smarter targeting, and higher conversions with minimal manual effort, Mailmodo is more like an AI email marketing platform.
Pros
Interactive AMP emails increase engagement manifold
It's an AI email marketing tool with AI Agents that automate strategy, copywriting, and campaign creation, saving teams hours of manual effort.
Modern, mobile-responsive templates.
Cons
No SMS marketing-specifically email-only focus
Slight learning curve when setting up AI agents for the first time.
Advanced automation requires higher-tier plans.
2. Brevo
Brevo is more than just an email marketing tool; it offers SMS, WhatsApp, chat, and marketing automation in a single platform. It is designed for businesses that want to manage all customer communications without juggling multiple tools. With a strong focus on transactional messaging and multi-channel reach, Brevo works especially well for growing brands that need both marketing and operational emails in one place. So, it's a top pick for businesses that want a unified way to communicate with their customers.
Key Features
Multi-Channel Campaigns: Manage email, SMS, and WhatsApp communications from one board. Make uniform campaigns across different channels with the same message.
Transactional Email Excellence: Use Brevo for both marketing and transactional emails (order confirmations, password resets) on the same platform. SMTP service is included.
Built-in CRM: Handle customers, monitor deals, and manage your sales pipeline without the need for separate CRM software.
Marketing Automation: Develop operations using a range of triggers such as email behavior, website visits, and SMS replies.
Deliverability Advantages: Brevo maintains a 90% delivery rate and offers dedicated IPs for high-volume senders. Their setup works almost like a guarantee for email delivery to major ISPs.
Pricing
Free: 300 emails/day
Starter: $25/month for 20,000 emails
Business: $65/month with automation
Enterprise: Pricing depends on the needs
Why Brevo Instead of Zoho Campaigns
If you need more than just email marketing, Brevo is a stronger choice than Zoho Campaigns. It allows you to run email, SMS, WhatsApp, and chat campaigns from a single platform, which reduces the need for multiple tools. Brevo also excels in transactional emails, making it ideal for businesses that send order confirmations, alerts, or system emails at scale. Overall, it offers better value for money for teams looking for multi-channel communication.
Pros
Supports multi-channel communication, including email, SMS, WhatsApp, and chat, from a single platform.
Strong transactional email capabilities with built-in SMTP and high deliverability.
Cons
Email template design options are more limited compared to some competitors.
Advanced automation features are restricted to higher pricing plans.
3. ActiveCampaign
ActiveCampaign is the best Zoho Campaigns alternative to consider. It is built for teams that rely heavily on behavior-based marketing and personalized customer journeys. While it offers enterprise-level automation capabilities, the platform is still approachable for small and mid-sized businesses. Its strength lies in creating deeply customized workflows that evolve with user behavior over time.
Key Features
Predictive Sending: Artificial intelligence–based algorithms figure out the best time for emailing each subscriber based on their past interaction patterns.
Site Tracking and Event Tracking: Keep an eye on site visits, page views, and custom events. Operations can be triggered by specific user behaviors when users are on your website.
Lead Scoring: Automatically assign scores to leads through email engagement, website behavior, and demographic data. Direct your sales team to focus on the hottest leads.
Conditional Content: Different content blocks of the same email can be shown to different groups, making each message personally relevant.
Split Automation: Create A/B tests within automation workflows to continuously improve your sequences.
Integration Ecosystem: ActiveCampaign works with 900+ apps such as Shopify, WordPress, Salesforce, and custom apps via Zapier or API.
Pricing
Lite: $39/month (limited automation)
Plus: $70/month (full automation)
Professional: $187/month (predictive features)
Enterprise: Pricing depends on the need
Why ActiveCampaign Instead of Zoho Campaigns
If automation is your top priority, ActiveCampaign clearly outperforms Zoho Campaigns. It allows you to build complex, behavior-driven customer journeys with advanced triggers, conditions, and personalization. This is a great email marketing tool for large businesses, supporting detailed lead scoring and sales alignment. For teams that want deep control over customer experience, ActiveCampaign is a much stronger option.
Pros
Industry-leading automation with highly customizable, behavior-based workflows.
Powerful lead scoring and CRM features that align marketing and sales teams.
Cons
Higher pricing compared to Zoho Campaigns and other basic email tools.
The learning curve can be steep for beginners due to its advanced features.
4. MailerLite
MailerLite demonstrates that professional email marketing does not require expensive software. It is especially popular among startups, creators, and best email marketing for small businesses looking for simplicity without sacrificing quality. The platform focuses on clean design, ease of use, and essential features that actually drive results. It is one of the most cost-effective Zoho Campaigns alternatives for teams just getting started.
Key Features
Intuitive Drag-and-Drop Editor: Quickly create stunning emails with an extremely user-friendly interface. No design skills are required.
Landing Page Builder: Use unlimited landing page templates for lead generation, product launches, and event registrations, free of charge.
Advanced Segmentation: Segment subscribers based on behavior, custom fields, location, and engagement history to deliver the right message to the right audience.
Auto-Resend to Non-Openers: Automatically resend campaigns to subscribers who didn’t open your email, using a different subject line. Open rates often increase by up to 30%.
Facebook Integration: Publish email campaigns automatically to your Facebook page and grow subscribers using Facebook custom audience targeting.
Performance: MailerLite maintains high deliverability rates and provides detailed analytics on subscriber engagement, campaign performance, and eCommerce revenue tracking.
Pricing
Free: 1,000 subscribers, 12,000 emails/month
Growing Business: $10/month for 1,000 subscribers
Advanced: $20/month with additional features
Enterprise: Custom pricing for 100,000+ subscribers
Pros
Very affordable pricing with a generous free plan for small businesses and startups.
Clean, intuitive interface that is easy to use without technical expertise.
Cons
Automation features are more basic compared to advanced platforms like ActiveCampaign.
Limited native integrations compared to larger enterprise tools.
Why Choose MailerLite Over Zoho Campaigns
MailerLite is ideal if you want cheap email marketing software and a modern email marketing tool. Its generous free plan makes it easier for startups and small businesses to get started without upfront costs. The clean interface, built-in landing pages, and straightforward pricing make it easier to use than Zoho Campaigns. It’s a great choice if you value ease of use over heavy automation.
5. Mailchimp
Mailchimp, despite many competitors entering the market, remains a leading Zoho Campaigns competitor due to its familiarity and beginner-friendly design. It is often the first email marketing tool businesses try, thanks to its guided setup and extensive learning resources. Over time, Mailchimp has evolved into a broader marketing platform with strong eCommerce and automation capabilities.
Key Features
Creative Assistant: An AI-based design engine that automatically generates email templates using your brand colors, fonts, and logo.
Behavioral Targeting: Create segments using purchase history, predicted demographics, and engagement patterns.
Abandoned Cart Recovery: Automation workflows for eCommerce stores to recover lost sales (available on Standard plans and above).
Customer Journey Builder: A visual tool to plan and automate multi-step customer journeys with branching logic.
Content Optimizer: Get real-time suggestions to improve subject lines, email copy, and send times before launching campaigns.
E-commerce Integration: Seamless integrations with Shopify, WooCommerce, Magento, and more, with automatic syncing of product data and purchase behavior.
Pricing
Free: 500 contacts with basic features
Essentials: $20/month with templates and A/B testing
Standard: $32/month with automation and analytics
Premium: $350/month with advanced features
Why Choose Mailchimp Over Zoho Campaigns
Mailchimp is better suited for beginners and eCommerce-focused businesses. Its intuitive interface, extensive templates, and learning resources make onboarding much easier than Zoho Campaigns. Mailchimp also offers stronger eCommerce integrations and ready-made automation for online stores. For teams new to email marketing, it provides a smoother learning curve.
Pros
Extremely beginner-friendly with extensive templates and learning resources.
Strong eCommerce integrations and ready-made automation for online stores.
Cons
Pricing increases quickly as contact lists grow.
Advanced automation and features are locked behind higher-tier plans.
6. GetResponse
GetResponse stands out from other Zoho Campaigns alternatives by combining email marketing with webinars, funnels, and online course tools. It is built for businesses that rely heavily on lead nurturing and educational content. Instead of stitching together multiple platforms, GetResponse allows you to manage complex marketing workflows from a single dashboard, making it ideal for coaches, educators, and digital sellers.
Key Features
Webinar Platform: Host webinars directly on GetResponse with up to 1,000 attendees. Automatically follow up with both attendees and no-shows.
Conversion Funnels: Pre-built funnels for lead generation, product launches, and webinar registrations, including landing pages, email sequences, and payment processing.
Course Creation: Create and sell online courses within GetResponse. Build lessons, add assessments, and track student progress.
Autofunnel Feature: GetResponse’s AI creates complete marketing funnels, including landing pages and email sequences, based on your goals.
Perfect Timing: AI selects the best time to send emails to each subscriber based on past engagement.
E-commerce Features: Includes shopping cart integration, abandoned cart recovery, and product recommendation engines.
Pricing
Email Marketing: $19/month for basic features
Marketing Automation: $59/month with funnels
E-commerce Marketing: $119/month with full features
Custom: Enterprise solutions available
Why Choose GetResponse Over Zoho Campaigns
GetResponse is a better choice if your marketing strategy includes webinars, funnels, or online courses. Instead of relying on multiple platforms, GetResponse combines these tools into one unified system. This reduces costs and simplifies campaign management. It is especially useful for educators, coaches, and digital product sellers who rely on lead nurturing.
Pros
All-in-one platform offering email marketing, webinars, funnels, and course creation.
Strong automation and AI-powered features like Perfect Timing and Autofunnel.
Cons
Interface can feel overwhelming due to the wide range of features.
Higher-tier plans can be expensive for small businesses.
7. Constant Contact
Constant Contact focuses on helping local businesses, nonprofits, and traditional organizations grow online with minimal technical effort. The platform emphasizes ease of use, guided campaigns, and strong customer support. It is especially suited for users who prefer straightforward tools and hands-on assistance rather than advanced automation complexity.
Key Features
Event Marketing: Create event registration pages, sell tickets, send invitations, manage attendees, and track RSVPs with automated reminders.
Social Media Posting: Schedule and publish posts to Facebook and Instagram directly from your email marketing dashboard.
Logo Creator: A professional logo creation tool for businesses that need branding assistance.
eCommerce Integration: Integrates with Shopify, Square, and other platforms to build product-based email campaigns with buy buttons.
Survey Builder: Create and send surveys to collect customer feedback, measure satisfaction, or conduct market research.
Local Business Features: Includes appointment scheduling, coupons, and local SEO tools to help attract nearby customers.
Pricing
Lite: $12/month for basic email marketing
Standard: $35/month with automation and integrations
Premium: $80/month with advanced features and dedicated support
Why Choose Constant Contact Over Zoho Campaigns
Constant Contact is designed for small businesses, nonprofits, and non-technical users who need simplicity and support. Its guided tools, event marketing features, and social media integrations make it easier to manage outreach without advanced knowledge. The availability of phone support on all plans adds extra confidence for users. It’s ideal for traditional businesses that want reliability over complexity.
Pros
Easy to use with excellent customer support, including phone support on all plans.
Strong event marketing and social media tools for local businesses.
Cons
Automation capabilities are limited compared to more advanced platforms.
Pricing is higher for the feature set offered.
Making the Switch: Migration Tips
1. Export Your Data
Before leaving Zoho Campaigns, export:
Complete contact list with custom fields
Email templates you've created
Campaign performance data
Automation workflow documentation
2. Test Before Fully Migrating
Most best email marketing tools, instead of Zoho Campaigns, offer free trials. Use this period to:
Import a test segment of contacts
Recreate key email templates
Test automation workflows
Verify deliverability with small sends
3. Plan Your Transition
Don't cancel Zoho immediately
Run parallel campaigns initially
Monitor deliverability metrics closely
Communicate timing to your team
Final Thoughts
Zoho Campaigns serves its purpose within the Zoho ecosystem, but if you're experiencing deliverability issues, frustrated with limited features, or simply want better results from your email marketing, it's time to explore alternatives.
Take advantage of free trials and plans to test 2-3 options before committing. Your email marketing deserves a platform that delivers messages reliably, engages subscribers effectively, and grows with your business.
Ready to upgrade your email marketing? Start with Mailmodo's free plan to experience the future of interactive emails, or explore the other alternatives based on your specific needs. Your subscribers and your bottom line will thank you.