12 Best MailerLite Alternatives 2026 Free and Paid Options
By Tazmeen

Email remains the most powerful channel for marketers, delivering the highest ROI across industries. According to the latest statistics, nearly three-quarters of marketers rely on email as their top ROI driver, with many seeing up to a 2x year-over-year improvement after switching to more efficient tools.
If you’re looking for better alternatives to MailerLite, this guide reviews 12 best mailerlite alternatives that offer advanced automation, higher deliverability, and competitive pricing. Whether you need a free option or a robust paid solution, these tools can help you maximize engagement and conversions.
Why Switch from MailerLite?
Before diving into alternatives, let's understand the common pain points that drive users to look for MailerLite alternatives:
Pricing Concerns: Many users report that MailerLite pricing becomes too expensive as their subscriber list grows. While the free plan is generous, costs can escalate quickly beyond 1,000 subscribers, making it less competitive than other options.
Limited Automation Features: MailerLite's automation capabilities, while decent for beginners, lack the depth needed for sophisticated marketing campaigns. Advanced users often find the workflow builder restrictive compared to tools like ActiveCampaign or Mailmodo.
Deliverability Issues: Some users experience emails landing in spam folders more frequently than desired. While MailerLite maintains reasonable deliverability rates, they're not always industry-leading, which can significantly impact campaign ROI.
Basic Segmentation: Segmentation options in MailerLite can feel limited for businesses that need granular audience targeting based on behavior, engagement, or purchase history.
Limited Integration Options: Compared to competitors, MailerLite offers fewer native integrations with popular tools and platforms, requiring workarounds or third-party solutions.
12 Best MailerLite Alternatives: Quick Comparison
Tool Name | Key Feature | Best For | G2 Rating | Free Plan | Capterra Rating |
|---|---|---|---|---|---|
Mailmodo | Complete AI Email marketing | SaaS Brands, Marketers, Small Business | 4.5/5 | Yes | 4.5/5 |
Brevo | Multi-channel marketing | SMBs, Large lists | 4.5/5 | Yes | 4.6/5 |
Sender | Generous free tier | Startups, SMBs | 4.7/5 | Yes | 4.7/5 |
Moosend | Unlimited emails at $9/mo | SMBs, Marketers | 4.7/5 | No | 4.6/5 |
Omnisend | Pre-built e-commerce workflows | E-commerce, Online stores | 4.6/5 | Yes | 4.7/5 |
GetResponse | Built-in webinar platform | B2B, Educators, Coaches | 4.2/5 | No | 4.2/5 |
ActiveCampaign | 900+ automation recipes | B2B, Enterprises | 4.6/5 | No | 4.6/5 |
Klaviyo | Predictive analytics | E-commerce, Shopify stores | 4.6/5 | Yes | 4.6/5 |
ConvertKit | Visual automation builder | Creators, Bloggers, Podcasters | 4.4/5 | Yes | 4.5/5 |
Campaign Monitor | Client management system | Agencies, Enterprises | 4.1/5 | Yes | 4.2/5 |
Mailchimp | AI content generator | SMBs, Startups | 4.3/5 | Yes | 4.5/5 |
Constant Contact | Event management tools | Event organizers, SMBs | 4.0/5 | No | 4.3/5 |
1. Mailmodo
Mailmodo is an AI-powered email marketing software that helps you create, automate, and optimize campaigns effortlessly. From planning strategy to writing copy and building journeys, Mailmodo’s AI Agents handle it all, with no technical expertise needed. It’s the fastest way to send smart, interactive, and high-performing emails.
Mailmodo stands out as the #1 best MailerLite alternative by combining AI-powered personalization, with letting subscribers take action directly within their inbox while delivering content tailored to their interests.
Why Mailmodo Beats MailerLite
AI Email Assistant – Start your email marketing journey with AI. Get campaign strategies, subject lines, and contextual copy suggestions by simply chatting with Mailmodo’s AI Agents. Plan your emails, journeys, and goals with zero manual effort.
AI-Powered Email Builder – Design polished, on-brand emails in seconds. Generate complete layouts or remix existing ones, and instantly change fonts, colors, or content using simple AI commands.
Interactive AMP Emails – Unlike MailerLite's static emails, Mailmodo allows you to embed forms, surveys, calendars, shopping carts, and more directly inside emails. This reduces friction and can increase conversions by up to 3x.
Advanced Automation – While MailerLite provides only basic automation, Mailmodo delivers AI-enhanced visual workflow builders with unlimited triggers, conditions, and actions, perfect for building smart, adaptive customer journeys.
Robust Segmentation – Mailmodo allows you to create unlimited AI-powered segments based on demographics, behavior, engagement, custom fields, and more. Its AI segmentation capabilities far exceed those of MailerLite.
Key Features
AI Email Assistant
AI-Powered Email Builder
Drag-and-Drop Editor
AI Audience Segmentation Made Simple
Smart Email Automation
Bulk Campaigns
Email Deliverability
Advanced Analytics & Insights
Pricing
Plan | Price |
|---|---|
Free Plan | Free |
Lite | $39/month |
Pro | $79/month |
Max | $149/month |
2. Brevo (formerly Sendinblue)
Brevo excels as a MailerLite alternative by offering true multi-channel marketing, email, SMS, WhatsApp, and live chat, all from one affordable platform. Originally launched as Sendinblue in 2012 and rebranded to Brevo in 2023, this French platform has grown to serve over 500,000 businesses worldwide. What sets Brevo apart is its unique pricing model based on emails sent rather than contacts stored, making it incredibly cost-effective for Large businesses that don't email frequently.
Why Brevo Beats MailerLite
Pay for Emails Sent, Not Contacts – Unlike MailerLite's contact-based pricing, Brevo charges based on emails sent. This makes it significantly cheap email marketing tool for businesses with large lists that don't email frequently.
Built-in CRM – Brevo includes a free CRM to manage sales pipelines and customer relationships, something MailerLite lacks entirely.
Transactional Emails Included – Send transactional emails (order confirmations, password resets) directly from Brevo without needing MailerLite's separate MailerSend service.
Multi-Channel Capabilities – Reach customers via email, SMS, WhatsApp, and live chat from a single platform, creating truly omnichannel experiences.
Key Features
Unlimited contacts on all plans
Email, SMS, and WhatsApp marketing
Marketing automation with visual workflow builder
Free CRM with deal management
Transactional email API
Live chat and shared inbox
Landing page builder
Facebook ads integration
Pricing
Plan | Price |
|---|---|
Free | Free |
Starter | $9/month |
Business | $18/month |
Enterprise | Custom Pricing |
3. Sender
Sender is an excellent free email marketing alternative that actually delivers on features without hidden costs. Launched in 2012, Sender has positioned itself as the most generous free email marketing platform on the market, offering more features and higher limits than competitors at every pricing tier. With its intuitive interface and powerful automation capabilities available even on the free plan,Good email marketing tool for startups, Sender proves that budget-friendly doesn't mean feature-poor.
Why Sender Beats MailerLite
More Generous Free Plan – Sender's free plan includes 15,000 monthly emails (vs. MailerLite's 12,000) and 24/7 chat support, something even paid MailerLite plans don't offer.
Better Automation on Free Tier – Unlike MailerLite, Sender provides unlimited automation workflows even on the free plan, making it perfect for small businesses.
Superior Support – 24/7 live chat support across all plans, including free, ensures you're never stuck without help.
Clean Interface – Sender's user-friendly interface makes it easy for beginners to create professional campaigns quickly.
Key Features
Drag-and-drop email editor
Unlimited automation (even on the free plan)
24/7 live chat support on all plans
SMS marketing capabilities
Pop-ups and forms
Real-time analytics
E-commerce integrations (Shopify, WooCommerce)
Newsletter monetization tools
Pricing
Plan | Price |
|---|---|
Free Forever | Free |
Standard | $15/month |
Professional | $29/month |
4. Moosend
Moosend is one of the most cheap email marketing tools like MailerLite, but with more powerful automation and AI features. Founded in 2011, this UK-based platform has carved out a niche by offering enterprise-level functionality at startup-friendly prices. Moosend's AI-powered recommendations and unlimited email sending make it an exceptional value proposition for businesses that need sophisticated marketing automation without breaking the bank.
Why Moosend Beats MailerLite
Unlimited Emails – At just $9/month, Moosend offers unlimited email sends, no monthly limits like MailerLite imposes.
AI-Powered Recommendations – Moosend's AI suggests optimal send times, subject lines, and product recommendations to boost engagement.
Advanced Automation Templates – Access 40+ pre-built automation recipes for abandoned carts, welcome series, re-engagement, and more.
No Hidden Costs – All features are available at the base price with no surprise charges for basic functionality.
Key Features
Drag-and-drop email builder
Advanced automation workflows
AI-powered recommendations
Landing page builder
Real-time analytics and reporting
E-commerce integrations
Website tracking
Subscription forms and pop-ups
Pricing
Plan | Price |
|---|---|
Free Trial | Free |
Pro | $9/month |
Enterprise | Custom Pricing |
5. Omnisend
Omnisend is the superior MailerLite alternative for e-commerce with native integrations and omnichannel capabilities. Launched in 2014 with a laser focus on e-commerce marketing, Omnisend understands the unique challenges online retailers face. The platform combines email, SMS, and push notifications into coordinated campaigns that drive sales, while pre-built automation workflows handle everything from cart abandonment to post-purchase follow-ups automatically.
Why Omnisend Beats MailerLite
Pre-built E-commerce Workflows – Ready-to-use automations for abandoned cart, welcome series, post-purchase, and browse abandonment campaigns save hours of setup time.
Product Recommendation Engine – Dynamic product blocks automatically show relevant items based on browsing and purchase history, increasing average order value.
Omnichannel Campaigns – Coordinate messaging across email, SMS, and push notifications from a single platform for consistent customer experiences.
Deep Store Integration – Native integrations with Shopify, BigCommerce, and WooCommerce sync all customer and product data automatically.
Key Features
Pre-built automation flows for e-commerce
Product recommendations (dynamic content)
SMS + email + push notification campaigns
Customer segmentation by purchase behavior
Gamified pop-ups and forms
Cart and browse abandonment recovery
Order and shipping notifications
Revenue reporting and attribution
Pricing
Plan | Price |
|---|---|
Free | Free |
Standard | $16/month |
Pro | $59/month |
6. GetResponse
GetResponse combines email marketing with webinar hosting, making it ideal for B2B companies, coaches, and educators, a feature set that MailerLite doesn't offer. Since 1998, GetResponse has evolved from a simple email tool into a comprehensive marketing platform that uniquely integrates webinar capabilities with email automation. This is the best email marketing tool for EdTech and live presentations to generate leads and sales, eliminating the need for separate webinar software.
Why GetResponse Beats MailerLite
Built-in Webinar Platform – Host webinars with up to 1,000 attendees directly within GetResponse, with automated email reminders and follow-ups integrated seamlessly.
Conversion Funnels – Pre-built sales funnel templates guide prospects from awareness to purchase with coordinated landing pages, emails, and automation.
Course Creation Tools – Sell and deliver online courses directly through the platform, perfect for educators and coaches.
Advanced Automation – Lead scoring, tagging, and conditional workflows enable sophisticated nurture campaigns that adapt to prospect behavior.
Key Features
Built-in webinar platform (up to 1,000 attendees)
Sales funnels with landing pages
Course creation and delivery tools
Conversion funnels
Advanced automation with scoring
Landing page builder (200+ templates)
Website builder
E-commerce integrations
Pricing
Plan | Price |
|---|---|
Email Marketing | $19/month |
Marketing Automation | $59/month |
E-commerce Marketing | $119/month |
7. ActiveCampaign
ActiveCampaign offers 900+ pre-built workflows and deep CRM integration for sophisticated marketing. Founded in 2003, ActiveCampaign has become the gold standard for marketing automation, serving over 185,000 businesses worldwide. The platform combines email marketing, marketing automation, sales automation, and CRM into a unified system that enables truly personalized customer experiences at scale.
Why ActiveCampaign Beats MailerLite
900+ Pre-built Automations – Access hundreds of ready-made automation recipes covering every use case from lead nurturing to customer retention.
Conditional Content – Display different email content to different subscribers based on any data point, creating hyper-personalized experiences.
Lead Scoring – Automatically score leads based on engagement and behavior to identify your hottest prospects.
Site Tracking – Monitor website visits and trigger automated emails based on specific pages viewed or actions taken.
Predictive Sending – AI determines the optimal time to send emails to each subscriber for maximum engagement.
Key Features
Advanced automation builder with 900+ recipes
Built-in CRM with sales automation
Lead scoring and segmentation
Conditional content in emails
Site and event tracking
Split testing for entire workflows
Predictive sending and content
850+ integrations
Pricing
Plan | Price |
|---|---|
Starter | $15/month |
Plus | $49/month |
Professional | $79/month |
Enterprise | $145/month |
8. Klaviyo
Klaviyo is the go-to MailerLite alternative for Shopify stores, offering predictive analytics and revenue attribution that MailerLite simply can't match. Built specifically for e-commerce in 2012, Klaviyo has become the platform of choice for over 143,000 online brands, including Chubbies, ColourPop, and Custom Ink. What sets Klaviyo apart is its ability to sync every piece of customer data from your store and use it to create incredibly targeted campaigns that drive measurable revenue.
Why Klaviyo Beats MailerLite
Predictive Analytics – Forecast customer lifetime value, churn risk, and next purchase date to prioritize high-value customers and win back those at risk.
Deep Store Integration – Automatically sync all customer data, purchase history, product catalog, and browsing behavior in real-time.
Revenue Attribution – See exactly which emails, campaigns, and automations drive sales with detailed revenue tracking and ROI reporting.
Smart Segmentation – Create unlimited segments based on purchase behavior, predicted lifetime value, engagement, and hundreds of other data points.
AI-Powered Product Recommendations – Dynamically display the most relevant products for each customer based on their browsing and purchase history.
Key Features
Predictive analytics (CLV, churn prediction)
Deep Shopify/WooCommerce integration
Advanced behavioral segmentation
Smart product recommendations
Revenue tracking and attribution
SMS and email coordination
A/B and multivariate testing
Pre-built e-commerce flows
Pricing
Plan | Price |
|---|---|
Free | Free |
$45/month | |
Email + SMS | $65/month |
9. ConvertKit (Kit)
ConvertKit is designed specifically for bloggers, podcasters, and creators who need simple yet powerful email marketing, a better fit than MailerLite for this audience. Launched in 2013 by Nathan Barry, ConvertKit (now rebranded as Kit) was built from the ground up with creators in mind, focusing on the features that matter most to people building audiences: subscriber tagging, visual automation, and the ability to sell digital products directly through email.
Why ConvertKit Beats MailerLite
Visual Automation Builder – Tag-based subscriber management makes it easy to segment your audience based on interests and engagement without complex rules.
Built-in Commerce – Sell digital products, courses, and memberships directly from your emails without needing third-party tools.
Creator Network – Get discovered by new subscribers through ConvertKit's recommendation network of creators in similar niches.
Subscriber Preferences – Let subscribers choose what content they want to receive, reducing unsubscribes and increasing engagement.
Landing Pages Optimized for Conversions – Beautiful, mobile-responsive landing pages designed specifically for growing your email list.
Key Features
Visual automation builder
Tag-based subscriber management
Sell digital products directly
Creator network for growth
Landing pages and sign-up forms
Subscriber preference management
Integrations with WordPress, Teachable, etc.
Email broadcasts and sequences
Pricing
Plan | Price |
|---|---|
Free | Free |
Creator | $29/month |
Creator Pro | $59/month |
10. Campaign Monitor
Campaign Monitor excels in deliverability and design, making it perfect for agencies managing multiple clients, something MailerLite doesn't handle as elegantly. Founded in 2004 in Sydney, Campaign Monitor has built a reputation for beautiful email design and reliable delivery, making it the platform of choice for design-conscious agencies and brands. With powerful client management features and template locking capabilities, agencies can maintain brand consistency while giving clients the freedom to manage their own campaigns.
Why Campaign Monitor Beats MailerLite
Client Management System – Create separate accounts for each client with individual billing, branding, and permissions for seamless agency workflow.
Template Locking – Lock brand elements like headers, footers, and colors while allowing clients to edit content, maintaining brand consistency.
Time Zone Optimization – Automatically send emails at optimal times in each subscriber's time zone for maximum engagement globally.
99% Inbox Placement – Industry-leading deliverability ensures your carefully crafted campaigns actually reach subscribers' inboxes.
White Label Options – Remove Campaign Monitor branding and use your own agency branding throughout the platform.
Key Features
Multi-client management dashboard
Template locking and brand controls
Time zone sending optimization
Advanced analytics and reporting
Superior deliverability (99% inbox rate)
Drag-and-drop email builder
Visual journey designer
A/B testing
Pricing
Plan | Price |
|---|---|
Free | Free |
Lite | $12/month |
Essentials | $29/month |
Premier | $159/month |
11. Mailchimp
Mailchimp offers website building, e-commerce tools, and AI-powered content generation, a true all-in-one solution. As one of the oldest and most recognized names in email marketing since 2001, Mailchimp has evolved far beyond simple newsletters into a comprehensive marketing platform. With over 13 million users worldwide, Mailchimp's strength lies in its ability to handle everything from email marketing to website hosting to e-commerce in one integrated platform.
Why Mailchimp Beats MailerLite
AI Content Generator – Use AI to write compelling email copy and subject lines, saving time and improving engagement with data-driven suggestions.
Website and Store Builder – Create a complete website and online store without leaving the platform, with everything connected to your email marketing.
Audience Insights Dashboard – Get detailed demographic and psychographic data about your subscribers to inform your marketing strategy.
Social Media Management – Create, schedule, and manage Facebook and Instagram ads directly from Mailchimp, coordinating with your email campaigns.
Customer Journey Builder – Map out complex multi-touch customer journeys that adapt based on subscriber behavior and preferences.
Key Features
AI content generator for emails
Website and online store builder
Social media ad management
Customer journey mapping
Audience dashboard with insights
Creative Assistant design tools
Advanced segmentation
300+ integrations
Pricing
Plan | Price |
|---|---|
Essentials | $13/month |
Standard | $20/month |
Premium | $350/month |
12. Constant Contact
Constant Contact's built-in event management tools make it the best MailerLite alternative for businesses that host events, webinars, or workshops regularly. Established in 1995, Constant Contact is one of the pioneers of email marketing and has served over 600,000 small businesses. What distinguishes Constant Contact is its comprehensive event management system that handles everything from registration to ticketing to post-event follow-up, all integrated seamlessly with your email marketing campaigns.
Why Constant Contact Beats MailerLite
Complete Event Management – Handle event registration, ticket sales, attendee management, and payment processing all within the platform.
Automated Event Marketing – Trigger email sequences for event invitations, reminders, last-minute registrations, and post-event follow-ups automatically.
Social Media Promotion – Promote your events across Facebook, Instagram, and other social platforms directly from Constant Contact.
Attendee Check-in Tools – Use mobile apps to check in attendees and manage your event on-site.
Event Templates – Access professionally designed email templates specifically created for event promotion and management.
Key Features
Event registration and ticket sales
Event marketing automation
Attendee management and check-in
Payment processing integration
Social media promotion tools
Email marketing and automation
Landing page builder
Real-time reporting
Pricing
Plan | Price |
|---|---|
Lite | $12/month |
Standard | $35/month |
Premium | $80/month |
Migration Checklist
Before Migration:
Export all contacts with tags/segments
Document all active automations
Screenshot workflow logic
Export email templates
Download reports for records
List all integrations in use
During Migration:
Import contacts to the new platform
Recreate key segments
Rebuild top 3-5 critical automations
Test email templates
Set up integrations
Run test campaigns
After Migration:
Run side-by-side for 7 days
Monitor deliverability
Compare engagement metrics
Train the team on the new platform
Cancel old subscription
Final Thoughts
Choosing the right email marketing platform is more than comparing prices or templates — it directly influences how effectively you nurture leads, convert subscribers, and scale your campaigns. While MailerLite is a solid tool, many growing businesses eventually need deeper automation, stronger analytics, richer design options, or more flexible pricing.
The alternatives in this list offer a wide range of capabilities, from AI-powered campaign creation and advanced customer journeys to superior deliverability and multi-channel support. Each platform excels in different areas, so the best choice depends on your goals, whether that’s optimizing engagement, simplifying workflows, improving segmentation, or driving higher ROI