Brevo vs Mailmodo 2026: Which Performs Better?

Email marketing remains a powerhouse channel for online businesses; the latest email marketing statistics studies show that it delivers an average return of $36 for every dollar spent. But choosing the right platform can dramatically impact those results. choosing the right email platform can significantly impact your business growth. But with so many options available, how do you decide between which to choose?

In this comprehensive Brevo vs Mailmodo comparison, we'll analyze pricing models, automation capabilities, interactive features, deliverability rates, and real-world performance to help you determine whether Brevo or Mailmodo is the right fit for your business in 2026.

Quick Overview: Brevo vs Mailmodo

Before diving into detailed comparisons, here's what sets these platforms apart:

Brevo (formerly Sendinblue) is a multichannel marketing platform serving over 300,000 businesses across 180 countries. Founded in 2012, Brevo distinguishes itself through email-volume-based pricing rather than contact-count pricing, comprehensive multichannel capabilities (email, SMS, WhatsApp, live chat), and an integrated CRM system. It's particularly popular among budget-conscious businesses that require affordable, yet feature-rich, marketing automation.

Mailmodo is an AI email marketing software that helps you create, automate, and optimize campaigns effortlessly. From planning strategy to writing copy and building journeys, Mailmodo’s AI Agents handle it all, with no technical expertise needed. It’s the fastest way to send smart, interactive, and high-performing emails

Brevo vs Mailmodo Features: At-a-Glance

Email Creation and Design: Building Campaigns That Convert

The quality of your email builder directly impacts both campaign creation speed and final output quality.

Brevo's Email Builder Experience

Brevo provides a simple drag-and-drop email editor that guides a user through every step of creating an email campaign. Its clean design is simple to navigate, featuring every element of an email text, image, button, social media link, and divider, conveniently listed in the left side panel. There are 48 mobile-friendly email templates, classified that include welcome mails, email newsletters, announcements, as well as eCommerce mails. Brevo has a smaller template collection compared to rivals, but they are clean. Users can design their own templates using coded HTML or any existing Brevo account.

Mailmodo's AI-Powered Interactive Email Creation

Mailmodo is also elevating the art of email creation through its fully integrated AI Email Assistant. This smart technology is more about helping you in the campaign strategy and subject line optimization of your emails, and is also responsible for the design of your emails via natural language commands. This AI-Powered Email Builder allows you to create complete email designs in mere seconds based on your campaign requirements. You can choose your campaign requirements and let the AI create all your design work for you, which can then be edited using the drag-and-drop editor.

Winner: Mailmodo dominates this category with AI-powered creation tools and revolutionary interactive email capabilities that Brevo cannot match.

Marketing Automation: Intelligent Campaign Orchestration

Effective automation transforms email marketing from manual campaign sending into intelligent, behavior-driven communication.

Brevo Automation Capabilities

Brevo offers powerful automation features that most other platforms, far beyond its price range, cannot match. A visual workflow builder opens onto a canvas for designing complex, multistep sequences based on various triggers. What sets Brevo apart, however, is multichannel automation-you can create workflows that combine email, SMS, and WhatsApp messages based on customer action or inaction. These build cohesive, cross-channel experiences unavailable from traditional email-only platforms.

Mailmodo Smart Email Automation

Mailmodo's automation system uses AI to recommend the most relevant customer journeys, depending on your specific business goals. It comes with out-of-the-box automation templates for virtually every scenario you can think of: from welcome sequences to abandoned cart recovery and re-engagement campaigns. The Visual Workflow Builder helps marketers build complex multi-step automation sequences without any technical knowledge. The full breadth and depth of this behavioral automation, linked together with AI's real-time optimization recommendations, build marketing workflows that get better and better over time based on actual engagement data.

Winner: Mailmodo significantly outperforms with more intelligent, behavior-based automation capabilities powered by unique interactive email data, though Brevo offers excellent multichannel workflow options.

Interactive Email Capabilities: The Game-Changing Difference

This category represents the fundamental philosophical difference in the Brevo vs Mailmodo comparison.

Brevo's Traditional Email Approach

Brevo has robust support for conventional emails written in HTML, which have good deliverability. Though it lacks advanced interactivity, it offers all the basics required to run an effective email marketing campaign. The main worth of the tool lies in its ability to craft multichannel campaigns where emails are supplemented by SMS, WhatsApp, and live chat.

Mailmodo's Interactive AMP Email Revolution

Mailmodo pioneered the commercialization of Interactive AMP (Accelerated Mobile Pages) for email, transforming static newsletters into interactive, app-like experiences.

Real-world results from Mailmodo customers demonstrate the power of this approach:

• foundit: 400% more registrations with interactive forms

• BluSmart: 35% higher engagement with interactive quizzes

• Razorpay: 257% increase in feedback collection using in-email surveys

• Preplaced: 5x email-to-sale conversions with gamified elements

• bigbasket: 6x email engagement with interactive polls

These interactive tools function effortlessly on Gmail, Yahoo Mail, Mail.ru, or any of the popular email services, reaching nearly all of your business emailing audiences. The conversion rate increase isn't slight; it’s revolutionary.

Winner: Mailmodo wins decisively. Interactive AMP technology represents a revolutionary capability that Brevo simply cannot offer, fundamentally changing what's possible with email marketing.

Audience Segmentation and Personalization

Effective segmentation ensures you send relevant messages to the right people, dramatically improving engagement and conversions.

Brevo Segmentation Features

Brevo uses a list management approach based on a list of contacts, but the service provides unlimited segments for each list. The following options exist for dividing contacts into groups via Brevo’s service:

• Demographic information

• Email activity (opens, clicks)

• Custom fields

• Behavioral patterns

• Website activity (via Brevo Tracker)

The segmentation engine supports complex conditions with AND/OR Logic, allowing the marketer to create highly refined audience segments. It’s particularly useful that such advanced segmentation functionality is offered across plans, including the Free plan, because such functionality is usually only found in paid plans in similar tools.

Mailmodo AI Audience Segmentation

The AI-powered Audience Segmentation of Mailmodo helps marketers define their target audience in words, and it will be accurately segregated by the AI on the available data. The time spent on list segmentation is significantly reduced this way.

The platform provides deeper behavioral insights by analyzing:

• Email engagement patterns (opens, clicks, time spent)

• Interactive element engagement (forms filled, surveys completed, products clicked)

• Custom field data and subscriber attributes

• Purchase history and product preferences

• Behavioral patterns across campaigns

Since the interaction results of Mailmodo’s AMP emails are rich and detailed, the capability for segmentation of the emails is done through actions that happen within the emails themselves. This is information that a regular email service, such as Brevo, cannot collect.

Winner: Mailmodo provides more intelligent, faster segmentation with unique behavioral data from interactive emails, though Brevo offers excellent segmentation at all price points.

A/B Testing and Optimization

Testing different elements of your campaigns is essential for optimizing performance and understanding audience preferences.

Brevo A/B Testing Options

Brevo offers solid A/B testing functionality to test subject lines, sender names, and email content. You can segment your audience in the platform to determine which is the best outcome and then send that variation to the rest of your subscribers. This testing feature is pretty straightforward without much complex multivariate testing or AI analytics to provide further insight into the performance differences. However, these basic A/B testing capabilities are available across paid plans, making optimization accessible at lower price points.

Mailmodo Comprehensive Testing Suite

Mailmodo enables A/B testing across multiple variables:

• Subject lines and preview text

• Sender names and email addresses

• Email content and design variations

• Interactive vs. non-interactive versions

• Send time optimization

• Different automation sequences.

Mailmodo's AI Campaign Analyzer goes one step further by providing insight into why certain variations performed better, thus offering actionable recommendations for future campaigns based on your testing history.

Winner: Mailmodo offers more comprehensive testing with AI-driven insights that drive continuous improvement, though Brevo provides solid basic testing capabilities.

Email Deliverability: Reaching the Inbox

Even beautifully designed emails are worthless if they land in spam folders instead of subscribers' inboxes.

Brevo Deliverability Performance

Brevo focuses greatly on the deliverability of emails with robust security features, which include DKIM, SPF, and DMARC authentication as mandatory components. This email service ensures a good sending reputation by:

• Careful validation policies that filter spammers

• Dedicated deliverability experts monitoring servers

• Automated bounce handling for future campaigns

• Dedicated IP addresses for larger volume senders

• EU data residency for GDPR-compliant organizations

Brevo has shared IP addresses for most of the clients and has an excellent delivery rate of 95-97%. The network infrastructure facilitates great inbox delivery, although the users are to blame for the reputation of the sender IP.

Mailmodo Managed Deliverability Services

Mailmodo demonstrates email inbox placement averaging 95-98% due to several factors:

• Dedicated IP addresses for paid accounts

• Strict sending requirements for maintaining a strong domain reputation

• Managed deliverability services with expert consultants

• Assistance with domain authentication and warm-up

• Constant proactive monitoring of sender reputation

The team at Mailmodo collaborates closely with customers in order to rectify any issues of delivery before these have a detrimental effect on the campaigns. This is highly reassuring for businesses that see considerable revenue generated through emails.

Winner: Both platforms offer excellent deliverability, but Mailmodo edges ahead with managed services and proactive expert support that prevents issues before they impact campaigns.

Reporting and Analytics

Understanding campaign performance through detailed analytics drives continuous improvement and better marketing decisions.

Brevo Analytics Dashboard

Brevo provides comprehensive analytics covering all standard email metrics:

• Open rates, click rates, bounce rates

• Unsubscribes and spam reports

• Geographic information showing subscriber locations

• Click maps showing which links receive engagement

• Device and email client breakdowns

• Revenue attribution for eCommerce campaigns

• Trend analysis over time

• Campaign performance comparisons

Data is presented to you in an orderly and easily readable format. However, analytics insights are not equipped with any artificial intelligence insights that could recommend ways of improving your future campaign performance.

Mailmodo Advanced Analytics Suite

Mailmodo offers comprehensive analysis capabilities with all conventional parameters plus unique interaction analytics:

• Form submission rates within emails

• Survey completion and response data

• Product carousel click-through patterns

• Interactive widget engagement metrics

• Time spent engaging with content

• Cohort analysis and email tracking across user segments

• Revenue attribution for eCommerce campaigns

• A/B test performance breakdowns

• Heat maps for analyzing click patterns

What’s especially valuable, however, is the AI-powered Campaign Analyzer, which reviews your data and delivers actionable, targeted suggestions for improvement.

Winner: Mailmodo delivers deeper insights with interaction analytics and AI-powered recommendations that Brevo cannot match.

Integration Capabilities

Your email platform must work seamlessly with your existing marketing technology stack.

Brevo Integration Options

Brevo offers integrations with popular platforms, including:

• E-commerce: Shopify, WooCommerce, PrestaShop, Magento

• CRM: Salesforce, HubSpot, Pipedrive

• Content Management: WordPress, Drupal

• Automation: Zapier, Make (Integromat)

• Analytics: Google Analytics

• Social Media: Facebook ads

The important differentiator is multichannel integration, where data from email, SMS, WhatsApp, and live chat connect seamlessly. For eCommerce, you can trigger events based on abandoned carts and track purchasing activities. Brevo provides a powerful API for custom integrations beyond the native offerings.

Mailmodo Integration Ecosystem

Mailmodo connects with major platforms, including:

• E-commerce: Shopify, WooCommerce, Magento

• CRM: HubSpot, Salesforce, Zoho CRM

• Automation: Zapier, Make, Segment

• Analytics: Google Analytics, Mixpanel

• Marketing: MoEngage, CleverTap

What’s especially valuable, however, is the AI-powered Campaign Analyzer, which reviews your data and delivers actionable, targeted suggestions for improvement.

Winner: Tie. Brevo offers broader multichannel integration capabilities, while Mailmodo provides deeper email-specific integrations with real-time data sync from interactive emails.

Multichannel Marketing Capabilities

Modern marketing requires reaching customers across multiple channels beyond just email.

Brevo's Multichannel Strength

Brevo truly excels as a multichannel marketing platform. Beyond email, Brevo enables:

• SMS campaigns with prepaid credit pricing

• WhatsApp messages for conversational marketing

• Facebook ads management

• Web push notifications for website visitors

• Live chat embedded on your website with chatbot functionality

It also comes with an in-built chatbot automation feature in the live chat for reducing the workload of customer service. Brevo also offers a full Built-in CRM with sales pipeline functionality to help track deals and negotiations, making it an excellent option for small businesses needing a complete system to manage their sales process.

All of these channels can be integrated, through unified automation workflows, to create truly cohesive customer experiences across touchpoints.

Mailmodo's Email-Focused Approach

Mailmodo is positioned essentially for email marketing excellence, powered by AI automation and interactive AMP capabilities, not offering native SMS, WhatsApp, or Live Chat, instead integrating with specialized tools when needed.

The platform harks back to a very important concept: to make email so interactive and engaging in itself that it actually feels like a destination, not a waypoint. Mailmodo lets all transactions, collection of data, and rich interactions start right within the inbox, reducing multiple channel touchpoints.

Winner: Brevo wins decisively for businesses prioritizing true multichannel communication with superior SMS, WhatsApp, and live chat features all-in-one platform.

CRM and Contact Management

Managing customer relationships and contact data is crucial for effective marketing.

Brevo CRM Functionality

Brevo includes a full-featured CRM with sales pipeline and deal tracking. The CRM offers:

• Contact management with custom fields and tags

• Interaction history across all channels

• Deal pipeline visualization

• Task management for follow-ups

• Sales workflow automation

• Basic sales reporting

This makes Brevo particularly attractive for small businesses that want marketing automation and sales management in one platform, avoiding the cost and complexity of separate tools.

Mailmodo Contact Management

Mailmodo provides solid contact management capabilities, including:

• Custom fields and tagging

• Interaction history and engagement scoring

• Behavioral data from interactive emails

• Integrations with major CRM platforms

However, Mailmodo is not a full CRM replacement. For businesses needing comprehensive sales pipeline management, Mailmodo integrates with platforms like Salesforce, HubSpot, and Pipedrive rather than attempting to replace them.

Winner: Brevo wins for businesses seeking all-in-one marketing and CRM functionality, while Mailmodo excels at integrating with best-of-breed CRM solutions.

Pricing Comparison: Brevo vs Mailmodo

Understanding the true cost requires looking beyond base prices to consider what features you actually receive and how pricing scales.

Customer Support and Resources

Quality support can make the difference between quickly resolving issues and losing hours of productivity.

Brevo Support Options

Brevo provides:

• Email support on all plans, including Free

• Phone support on Professional and Enterprise plans

• Knowledge base with tutorials and guides

• API documentation for developers

• Community forum for peer assistance

• Video tutorials for common tasks

Support response times can vary, with premium plans receiving faster responses. The knowledge base is comprehensive, enabling self-service resolution for the most common scenarios.

Mailmodo Support Experience

Mailmodo offers:

• Email and chat support across all plans

• Priority support on higher tiers

• Dedicated account managers (Enterprise plan)

• Expert deliverability consultation

• Proactive monitoring and recommendations

• Comprehensive documentation and guides

• Free email marketing courses

• Case studies and best practice resources

What distinguishes Mailmodo's support is access to email marketing experts who provide strategic guidance beyond just technical troubleshooting. The team proactively identifies potential issues and offers suggestions for improvement.

Unique Features and Strengths

What Makes Brevo Stand Out?

• Unlimited contacts, even on the free plan

• Pay-per-email pricing saves money for large lists with infrequent sends

• Full CRM with sales pipeline and deal tracking included

• Live chat and chatbot functionality for website visitors

• True multichannel marketing (email, SMS, WhatsApp, chat, ads)

• EU data residency for GDPR compliance

• Transactional email capabilities built in

• No daily sending limits on paid plans

• Strong automation without premium pricing

• All features are available at lower price points

What Makes Mailmodo Stand Out?

• AI Chat Assistant plans strategy, writes copy, optimizes conversationally

• AI-Powered Builder creates complete layouts in seconds

• Interactive AMP emails enable forms, shopping, surveys, and games in the inbox

• 3x higher conversions based on customer case studies

• AI Audience Segmentation builds precise segments using natural language

• Smart Automation with AI-suggested workflows and behavior-based triggers

• Managed Deliverability with an expert team proactively monitoring inbox placement

• Unique engagement data from interactive elements for superior targeting

• All-in-one platform for creation, automation, and analytics

• Scales efficiently from startups to enterprise without feature limitations

Real-World Performance: User Feedback

Use Cases: Brevo or Mailmodo?

Choose Brevo if:

• You have a large contact list (10,000+ contacts) with moderate email frequency

• You need multichannel marketing (email, SMS, WhatsApp, chat) in one platform

• You want a full-featured CRM without paying for separate tools

• Budget is your primary constraint, and you need maximum affordability

• You send monthly newsletters rather than frequent promotional campaigns

• You need live chat and chatbot functionality on your website

• You operate on tight budgets and want maximum feature value

Choose Mailmodo if:

• You want higher conversion rates from email campaigns (2-3x lift)

• Email drives significant revenue for your business

• You're a SaaS, e-commerce, or growth-focused company

• You need AI to handle strategy, copywriting, and design

• You want sophisticated automation without complexity

• You value proactive expert support over just ticket-based help

• You're building a modern, AI-first marketing stack

• You want to maximize ROI from every email sent rather than just minimize costs

Final Verdict: Brevo vs Mailmodo

Both platforms serve the email marketing space effectively, but they're designed for fundamentally different priorities and business models.

Both Brevo and Mailmodo are strong email marketing platforms, but they’re built for different use cases. Mailmodo focuses on interactive email experiences and high deliverability, while Brevo stands out with its multichannel marketing capabilities, built-in CRM, and automation features. The right choice depends on your business needs whether you prioritize advanced email engagement or an all-in-one marketing platform.