Top 9 Email Marketing Software That Integrate with Make
By Tazmeen

Make has revolutionized the way companies approach automation. What began as Integromat has grown into a robust visual tool that enables you to create intricate workflows that reach more than 3,000 applications without coding. For email marketers, this means you can finally integrate all those separate Software and get them to work together.
This guide will take you through 9 email marketing platforms that are compatible with Make. They all offer something different, and we will demonstrate how Make enhances what they do best.
Why Make Matters for Email Marketing
A Visual Builder That’s Easy to Understand: Make shows your automation visually so you can see how data moves between apps. You can add conditions, split paths, and handle different user actions in one flow. This is possible because customer journeys are never in a straight line.
Data Transformation Without Writing Code: Make allows you to clean and format data as it moves between Software. You can split names, map fields, and calculate values automatically. This ensures that contact information is always consistent without having to do anything.
Error Handling That Prevents Silent Failures: Things go south, and integrations fail. Make knows this and allows you to retry steps, route around errors, or send notifications when something goes south.
Understanding Make's Pricing
Make uses a credit-based system. Each operation (checking for new data, creating a contact, sending an email) uses credits. Simple operations cost 1 credit. More complex ones might cost 2-5 credits.
Free Plan: 1,000 operations monthly, scenarios run every 15 minutes
Core Plan: $10.59/month, 10,000 operations, scenarios run every 5 minutes
Pro Plan: $18.82/month, 20,000 operations, priority app support
Teams Plan: $34.12/month, 40,000 operations, team features
For most small businesses doing basic email automation, Core provides plenty. If you run complex scenarios or process high volumes, you'll want Pro or Teams.
The Top 9 Email Marketing Platforms for Make
1. Mailmodo
Make Integration Level: Premium with multiple triggers and actions
Mailmodo is an AI email marketing software that helps you create, automate, and optimize campaigns effortlessly. From planning strategy to writing copy and building journeys, Mailmodo’s AI Agents handle it all, with no technical expertise needed. It’s the fastest way to send smart, interactive, and high-performing emails.
Key Features
Multiple Make triggers: contact created, email sent, email opened, link clicked, form submitted
Comprehensive actions: create contact, update properties, add to journey, trigger campaign
Interactive elements sync back: form submissions trigger additional workflows.
AI Assistant: Auto-generate campaigns, subject lines, and personalization strategies
Custom field mapping: send any data from Make to Mailmodo
Conditional routing: use Make's router for different email sequences
Bi-directional data flow: engagement data flows back to CRM and databases
Multi-step scenarios: combine Mailmodo with 10+ other apps
Built-in error handling: scenarios continue even if one step fails
Pricing
Free: Forever-free Plan with limited features
Lite: $27/month - Designed for solo marketers and small teams, includes 500 contacts
Pro: $79/month - Pro plan comes with a 21-day free trial
Max: $99/month - Custom Pricing
Perfect For: Growth-focused businesses, SaaS companies, and marketers who want maximum conversions through AI-powered, interactive email experiences triggered by Intercom events.
Make Setup: Find Mailmodo in Make's app directory. Authenticate with your API key. Create a scenario with a trigger from your lead source. Add Mailmodo action to create or update contacts. Map fields from the trigger to Mailmodo properties. Use a router module for conditional paths. Setup time is 45-60 minutes.
2. SendGrid
Make Integration Level: Premium with transactional focus
SendGrid processes hundreds of billions of emails yearly. While it does marketing email, its real strength is delivering critical transactional messages at scale. Order confirmations, password resets, shipping notifications, and account alerts.
Key Features
Real-time triggers: send transactional emails instantly from Make
Dynamic content: pass customer data from any source into Tempfire
Template management: create templates in SendGrid, trigger from Make
Delivery analytics: capture opens, clicks, bounces
Webhook handling: SendGrid events trigger Make scenarios
List management: add contacts based on actions in other apps
Suppression management: handle unsubscribes automatically
Batch sending: send personalized emails to multiple recipients
Pricing
Free: 100 emails/day forever, full API access, basic Make integration
Essentials: Starting at $19.95/month for 50,000 emails
Pro: Starting at $89.95/month with advanced features, dedicated IP
Premier: Custom pricing for high-volume senders
Perfect For: B2B Businesses needing reliable transactional email triggered by events across multiple systems.
Make Setup: Find SendGrid in Make's app directory and connect using API key. Create scenarios with triggers from your business apps. Add a SendGrid action to send an email using dynamic templates. Map data from trigger to template variables. Setup takes 30-45 minutes.
3. Omnisend
Make Integration Level: Standaan Rd with ecommerce focus
Omnisend is built for ecommerce with product pickers for emails, automated cart abandonment, browse abandonment, and SMS alongside email. Make amplifies this by connecting it to your entire ecommerce stack.
Key Features
Contact sync from any source: add customers from any platform
Event tracking: send custom ecommerce events from Make
Cart data sync: push cart abandonment data from custom platforms
Purchase history updates: keep Omnisend synchronized with orders
Tag management: automatically tag based on behavior
List membership automation: add or remove contacts via workflows
Product catalog sync: update product info from inventory systems
SMS campaign triggers: start SMS sequences based on customer behavior
Pricing
Free: 250 contacts, 500 emails monthly, plus SMS and web push
Standard: Starting at $16/month for 500 contacts with automation
Pro: Starting at $59/month for advanced features and reporting
Scales with contact count and email volume
Perfect For: Ecommerce businesses using multiple platforms who want to unify everything into Omnisend.
Make Setup: Connect Omnisend using the API key from account settings. Build scenarios pulling data from your ecommerce stack. Map data to Omnisend contacts and events. Create conditional workflows. Setup takes 60-90 minutes.
4. Constant Contact
Make Integration Level: Standard with straightforward integration
Constant Contact has been doing email marketing since 1995. They keep it simple on purpose. No overwhelming features. Just a solid email that works for small businesses, nonprofits, and organizations.
Key Features
Contact creation from any trigger: add subscribers automatically
List management: assign contacts to appropriate lists
Tag application: organize subscribers using tags
Custom field population: send lead data to custom fields
Campaign performance tracking: pull metrics into spreadsheets
Event registration: sync event signups for automated reminders
Ecommerce purchase sync: add customers to campaigns based on purchases
Unsubscribe management: remove unsubscribes from other lists automatically
Pricing
Lite: Starting at $12/month for 500 contacts with basic features
Standard: Starting at $35/month with automation and segmentation
Premium: Starting at $80/month with advanced features and priority support
Scales based on contact volume
Perfect For: Small businesses and nonprofits wanting proven email reliability with Make handling automation behind the scenes.
Make Setup: Add Constant Contact using OAuth authentication. Create scenarios with triggers from lead sources. Configure actions to add contacts with proper list assignments and tags. Setup takes 20-40 minutes.
5. EmailOctopus
Make Integration Level: Standard with cost-effective focus
EmailOctopus keeps costs down by focusing on core email functionality. For businesses watching budgets, the savings add up significantly. Where EmailOctopus stays lean, Make fills the gaps.
Key Features
Subscriber management: add contacts from any source to lists
Campaign triggering: start campaigns based on events in other apps
List segmentation: Organize subscribers using tags
Custom field data sync: pass contact information from Make
Bounce and unsubscribe handling: remove problematic contacts
Amazon SES integration. Organizectopus uses SES for sending
Form submission routing: connect any form through Make
Multi-source aggregation: combine leads into unified lists
Pricing
Free: Up to 2,500 subscribers, 10,000 emails monthly
Pro: Starting at $20/month for 5,000 subscribers with unlimited sending
Scales are affordably based on subscriber count
Custom pricing for enterprise volumes
Perfect For: Cheap email marketing businesses collecting leads from multiple sources, wanting sophisticated automation with minimal costs.
Make Setup: Connect EmailOctopus using API key. Build scenarios with lead capture triggers. Configure actions to add sub, scribers with list membership. Setup takes 25-40 minutes.
6. Benchmark Email
Make Integration Level: Standard with template focus
Benchmark Email focuses on email design with hundreds of templates, a solid editor, and responsive design. For businesses where email appearance matters, Benchmark provides strong creative Software.
Key Features
Contact sync: add subscribers from any connected application
List management: organize contacts into lists based on workflow logic
Email triggering: launch campaigns when specific events occur
Template-based campaigns: trigger pre-designed templates with Make data
Custom field updates: sync contact data from multiple sources
Engagement email tracking: pull opens, clicks, conversions into other apps
Signup form integration: connect any form through Make
Multi-platform aggregation: unify contact information
Pricing
Free: Up to 500 subscribers, 3,500 emails monthly
Pro: Starting at $15/month with automation features
Enterprise: Custom pricing with advanced capabilities
Scales based on contact count and sending volume
Perfect For: Businesses prioritizing email design that want to handle complex automation.
Make Setup: Authenticate Benchmark Email with API key. Create scenarios triggered by business events. Add Benchmark actions to manage subscribers and trigger campaigns. Setup takes 30-50 minutes.
7. Elastic Email
Make Integration Level: Standard with volume focus
Elastic Email is built for businesses that send large volumes and want to pay reasonable prices. They provide both transactional and marketing emails with straightforward per-email pricing.
Make adds the sophisticated routing and triggering logic that high-volume senders need. Elastic Email handles delivery infrastruemails while Make orchestrates which contacts receive which emails when.
Key Features
High-volume sending: trigger bulk campaigns through Make
Transactional automation: send individual emails instantly
Contact management: sync subscribers from any connected source
Campaign triggering: launch campaigns when conditions are met
Template integration: use templates with dynamic data from Make
Delivery monitoring: track sending success and engagement
List segmentation: Organize contacts based on workflow logic
Cost optimization: Make's conditional routing prevents unnecessary sends
Pricing
Pay as you go: $0.10 per 1,000 emails sent
Unlimited Organizey plans: Starting at $19/month for 30,000 emails
Enterprise: Custom pricing with volume discounts
Cheaper than contact-based platforms for high volumes
Perfect For: Businesses sending high volumes who want to build intelligent routing while Elastic Email handles delivery.
Make Setup: Connect Elastic Email using API key. Build Make scenarios that process contact data and define sending criteria. Configure actions to send transactional emails or trigger campaigns. Setup takes 45-70 minutes.
8. Moosend
Make Integration Level: Standard with comprehensive features
Moosend delivers full-featured email marketing at prices that compete with basic Software. They include automation, landing pages, subscription forms, and detailed analytics without charging premium rates.
Make complements to Moosend by connecting it with specialized Software that the platform doesn't replicate. Your CRM, project management, ecommerce platform, and customer service Software.
Key Features
Subscrito ber management: add contacts from any connected application
Segmentation: create segments using criteria from other systems
Campaiand gn triggering: start campaigns when Make detects conditions
Custom field sync: keep contact data updated across platforms
List hygiene: remove bounces and unsubscribes from all platforms
Ecommerce integration: connect any store through Make
Event-triggered workflows: launch campaigns based on activities
Multi-source unification: combine contact information
Pricing
Free trial: 30 days with full features
Pro: Starting at $9/month for 500 subscribers with unlimited emails
Enterprise: Custom pricing for advanced needs
Scales affordably as the contact list grows
Perfect For: Businesses wanting comprehensive email features at reasonable pricing, with Make providing integration flexibility.
Make Setup: Add Moosend usithe ng API key. Create scenarios with triggers from business applications. Configure Moosend actions for subscriber management and campaign triggering. Setup takes 35-55 minutes.
9. VBOUT
Make Integration Level: Standard with automation focus
VBOUT is a comprehensive marketing automation platform including email, social media, landing pages, lead scoring, and analytics. It's designed for agencies and businesses wanting multiple marketing Software unified, rather than purchasing separate specialized Software.
Make extends VBOUT by connecting it with vertical-specific Softwarethat the platform doesn't cover. Your industry CRM, specialize,d analytics platforms, custom databases, and unique workflow Software.
Key Features
Lead management: sync leads from any source into VBOUT
Marketing automation: trigger VBOUT campaigns based on connected app events
Social and media integration: connect VBOUT social Software with scheduling platforms
Landing page conversions: route landing page submissions from any builder
Lead scoring sync: update scores based on activities in other Software
Analytics aggregation: combine VBOUT metrics with other platform data
Campaign coordination: orchestrate multichannel campaigns
Agency workflow: manage multiple client campaigns with unique integrations
Pricing
Email Marketing: Starting at $17/month for email features only
Marketing Automation: Starting at $84/month with full platform
Agency: Starting at $417/month for managing multiple clients
Scales based on contacts and features needed
Perfect For: Agencies and businesses wanting comprehensive marketing automation with Make, connecting specialized systems.
Make Setup: Connect VBOUT using API credentials. Build scenarios that capture data from your business Software. Configure VBOUT actions for contact management, campaign triggering, and data updates. Setup takes 50-80 minutes.
Final Thoughts
Your initial scenario will be straightforward. Choose one lead source (perhaps your contact form) and one email service provider from the list below. Create a scenario that adds new form submissions to your email list with a tag. Test it well.
From there, you can add complexity. Add more lead sources. Use conditional logic to send different leads to different lists. Send specific email sequences based on behavior. Push data back to your CRM when an email is opened.
The visual editor makes this intuitive. You can view your scenarios, see how data moves, and debug when something goes wrong.
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